Senior Retail Media Manager, L’Oréal Dermatological Beauty Division
LDB UKI is looking for an ambitious, data-driven and results orientated team player to drive the execution of their retail media short- and long-term strategy as well as overseeing its execution with Publicis. You’ll be responsible for managing both external (Publicis & several key e-retailer) partnerships as well as share internal representation to the LDB UKI e-comm team to ensure long-term sustainable revenue and customer growth.
A DAY IN THE LIFE
Retail Media Strategy, Innovation & Execution
- Contribute to deliver annual KPIs:
- Retail media ROAS and revenue growth target
- Customer Acquisition (New To Brand)
- Audience Reach target (Men, Gen Z and Boomers)
- Retail media budget optimisation (growth, optimisation, 100% completion)
- Drive forward the planning and execution of full funnel retail media plans, and always on performance media strategy to fuel LDB ecommerce growth across our key retail partners.
- Create, manage and drive retail paid media test and learn roadmap alongside brand teams and agency partners (who will be activating and sharing back insights). Role includes sharing back test insights to team and brands to improve retail media performance in the long term.
- Monitor wider marketing strategies (Online & Offline) to build integrated, engaging consumer-first / full funnel media plans that grow market share
Retailer Media Stakeholder & Category Eventing
- Lead LDB retailer media relationships (Amazon, Boots and The Hut Group) negotiating plans to land revenue driving media, channel executions and customer strategy.
- Partner and build a close relationship with marketing, commercial teams and retailers to ensure the execution of holistic, full funnel media campaigns, and the most strategic roll out
WHO YOU ARE
- Media Experience preferably within a fast- paced environment, with an understanding of ecommerce, and passion for skincare
- Entrepreneurial commercial mindset – autonomy, strategic thinking, commercial understanding and collaboration are critical to drive our ecommerce media strategy and identify new opportunities
- Strong analytical skills with high attention to detail - able to articulate and decipher complex data points to inform and justify media recommendations
- Vision - able to create and develop strong vision and action plans, taking the lead on engaging retailers & the wider business
- Strong communication skills (written and verbal) and excellent presentation skills
- Collaborative – working alongside multiple cross-functional teams (commercial, marketing, CDMO, CRM and X-Divisionally & agencies) & ability to manage multiple stakeholders
- Knows how to manage the complexity in terms of number of projects, timelines, meeting - innovation & BAU.
- Resilience and flexibility – the ability to adapt to dynamic business and market demands, overcoming challenges and driving success in an innovate way
- Creativity - able to create innovative, cost- effective solutions, to drive the best ROI whilst maintaining brand equity
- A strong sensitivity to the dermatological skincare market, with a keenness to develop understanding for the different category dynamics
- Coaching ability & potential to successfully manage people: coach and support the Head of Media & Performance team in delivering the media strategy.
WHAT WE OFFER
Our industry-leading award-winning benefits package shows how much we value our people. We know they're at the heart of L'Oréal's success, so we offer a fair and competitive package to help you thrive.
Enjoy perks like money-saving offers, free mortgage advice, share options and an enhanced pension plan. Love our brands? You'll get up to 60% off iconic names like YSL, CeraVe, Armani, Kiehl's and Garnier! Because health matters, we offer private medical and dental insurance, discounted gym memberships, and onsite mental health support. We also provide enhanced family leave for all and up to 4 weeks of paid fertility leave, so you can prioritise what matters most.
Learning is in our DNA at L'Oréal. We'll help you master your role, build skills, and access top-notch leadership programs and monthly expert talks. And there's lots more too!
WHO WE ARE
L’Oréal is present in 150 markets on five continents. For more than a century, L’Oréal has devoted itself solely to ‘Create beauty that moves the world’; it is now the industry world leader with €29 billion consolidated sales. Together, we solve complex challenges at scale, while making sure we stay committed to making the world a more inclusive and a better place for everyone & our planet. Experience the excitement of agility to shape the future of beauty, where diversity and purpose come together to create meaningful impact.
Being part of the L’Oréal Dermatological Beauty Division will give you direct influence in achieving our mission: to help everyone in their quest for healthy and beautiful skin.’ As the world leader in dermocosmetics, our iconic brands La Roche- Posay, Vichy, CeraVe, SkinCeuticals, are recommended by dermatologists and health-care professionals worldwide. The division has maintained a double-digit growth worldwide for the last 5 years.
HOW WE RECRUIT
At L’Oréal, we take pride in creating a diverse, equitable and inclusive environment where everyone is welcome, and their contributions are valued. When we recruit, hire, train, promote or engage in any other employment practice, we are committed to being an inclusive employer regardless of race, religion, gender identity, sexual orientation, national origin, age, socioeconomic status, medical condition or disability, or any other protected status. When we look for talent, we welcome difference - different backgrounds, experiences, personalities and perspectives. The beauty we find in our differences gives us the freedom to go beyond. That’s the beauty of L’Oréal
We are a Disability Confident Employer and will offer an interview to applicants with a disability or long-term condition who best meet the minimum/essential criteria for the role. You can let us know if you would like your application to be considered under the Disability Confident Scheme within your application.
