Permanent
Melbourne (Victoria), Victoria
Marketing
Full - Time
01-Apr-2024

ABOUT THE JOB

 

•    Define and execute the strategic marketing plan for L’Oreal Paris Hair

•    Collaborate with internal and external stakeholders to build broader brand and product strategies to drive brand awareness and sales.

•    Drive growth of core brand portfolios and leveraging new drivers to sustain ambitious goals within 3Y.

•    Own the brand guidelines to guarantee the brand identity, ensuring that all actions are in line with the sense of purpose while nourishing the brand.

•    Manage portfolio, analyze market dynamics such as consumer market insights, feeding short to long term growth plan.

•    Participate in the digital brand growth through a solid advocacy strategy and ensure to implement best-in-class activations examples.

•    Understand the market & customers clearly through conducting analysis and reports which enable you to quickly react to changing trends and use insights to influence organization and unlock growth

•    Monitor the customer strategy working hand-in-hand with the commercial team and monitor the implementation of retail materials.

•    Drive strong business planning/forecast accuracy working closely with supply and ensure launch timings are meet.

 

ABOUT YOU

 

•    You will have experience in marketing brand execution

•    You will have previous experience in a similar role within the beauty industry and with an understanding of consumer products

•    You must have proven success in managing A+P budgets with ROI delivery & sales outcomes from campaigns initiated.

•    You will have previous experience in forecasting and data analytics is essential

•    You will have previous experience in dealing with media agencies and briefings

•    You will be an excellent communicator to engage and deal with various internal and external stakeholders

•    You must be self-motivated & driven to be able to drive your own results and manage your time efficiently.

 

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