Manager - Site Merchandising (Lancome)
New York, États-Unis
Pilotez le business, pas seulement la vente.
Chez nous, le commerce va bien au-delà du simple discours de vente. Vous évoluerez dans un environnement 100 % O+O (Offline + Online), reliant les rayons physiques aux paniers digitaux, de la grande distribution au luxe en passant par le social commerce. L'exigence est forte : vous négocierez en direct avec les grands distributeurs, définirez votre propre stratégie très tôt et piloterez un vrai P&L. Si vous voulez forger des compétences omnicanales pointues et voir vos décisions impacter la façon dont nos marques emblématiques sont achetées, c'est ici que ça se passe.
Les compétences que vous développerez ici
- Identification d'opportunités business
- Gestion d'un P&L
- Création de modèles économiques durables
- Négociation
- Excellence d'activation
- Conception d'expériences omnicanales
En complément, nos collaborateurs montent en compétences sur l'IA, la Data et l'esprit critique.
Notre vision du commerce
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Vous ne serez pas cantonné à un seul canal.
Vous naviguerez au sein d'un vaste écosystème O+O (Offline + Online), de la grande distribution aux pharmacies, en passant par les boutiques de luxe et le e-commerce. En binôme avec le Marketing, vous ferez le lien entre les rayons physiques et les paniers digitaux. Attendez-vous à prendre des responsabilités très vite, avec une courbe d'apprentissage exigeante.
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Pas question de faire de la figuration.
Vous gérerez de vrais budgets, mènerez des négociations en direct et aurez un impact business immédiat. Pour vous épauler, notre Commerce University vous apportera toutes les compétences omnicanales nécessaires pour réussir ici.
Manager - Site Merchandising (Lancome)
New York, New York, États-Unis
JobTitle:Manager-SiteMerchandising[Lancome]
Division:Luxe
Location:HudsonYards,NewYorkCity
WhoWeAre:
For more than a century, L’Oréal has devoted its energy, innovation, and scientific excellence solely to onebusiness:Beauty.Ourgoalistooffereachandeverypersonaroundtheworldthebestofbeautyin terms of quality, efficacy, safety, sincerity and responsibility to satisfy all beauty needs and desires in their infinite diversity.
AtL’Oréal,ourDigitalteamisanopportunitytobeatthecenterofL'Oréal'sdigitaltransformation. We are determined to be pioneers in the new beauty tech world, and by incorporating digital into everything that we do, we are creating a better relationship with our consumers. When beauty and tech collide, the impossible can happen! Come join our dynamic team!
JobSummary:
The Manager of Site Merchandising is a critical role within the Brand.com team, acting as the primary advocate for the customer experience. This individual is responsible for optimizing the online store's performance by leveraging data analysis, A/B testing, and a deep understanding of consumer behavior. This role requires a data-driven, strategic thinker with a creative approach to merchandising, a strong understandingofdirecttoconsumer bestpractices,andaprovenabilitytodriveconversionandachieve sales goals.
WhatYouWill Learn:
·Customer Experience Optimization: Champion the online customer experience by continually analyzing data, conductingA/B tests,andidentifyingopportunities for improvement. Leverage insightsfromcustomerbehavior,sell-throughdata,andindustrybestpracticestoenhancesite navigation, product presentation, and the overall shopping journey.
·Merchandising Strategy Development and Execution: Develop and implement innovative merchandisingstrategiesthatmaximizeconversion,averageordervalue(AOV),andotherkey performance indicators (KPIs). This includes product placement, categorization, cross-selling/upselling, product information optimization, and promotional campaign setup.
·ContentManagementandOptimization:Overseethemanagementandexecutionofabest-in-class content and merchandising strategy.This includes product and content updates, ensuring accurateproductinformation,optimizingproductdescriptionsforSEO/GEO,andcreatingcompelling landing pages to support marketing initiatives.
·Platform Management: Manage product and content within the e-commerce platform tools, ensuringaccurateproductpresentation,categorization,andattribution.Determineandtestsite taxonomy and filters, focusing on data analysis and optimization. Lead projects related to merchandising, including site feature enhancements and bug resolution.
·Cross-Functional Collaboration: Work closely with brand teams, marketing, and other departmentstoalignmerchandisingstrategieswithoverallbusinessobjectives.Partnerwith brand digital liaisons to support direct-to-consumer efforts in all merchandise site content refreshes and future product/content campaigns.
·Analytics and Reporting: Monitor and analyze key metrics, including conversion rate, shopping cartabandonment,itemsperorder,andAOV.Provideregularperformancereportsandinsights to senior management, utilizing data to inform merchandising decisions and drive continuous improvement.Researchindustrybestpracticestomaintainoptimalsiteexperience,conversion, and AOV. Conduct ad hoc analyses on promotional forecasting, creative performance, and onsite personalization.
·New Product Launches: Manage the product activation process from setup to go-live on the brandwebsite.Trackupcomingproductlaunchesandcollaboratewithrelevantteamstoensure seamless integration into the online store.
·Technology and Innovation: Identify opportunities to enhance the site experience with new technologyandsiteenhancements.Stayinformedaboutindustrytrendsandbestpracticesto ensure the site remains competitive and innovative. Drive the launch of new features and functionalities.
·Traffic Driver Optimization: Understand the category's key traffic drivers, including email marketing,directsearch,SEO,andsponsoredlinks,andoptimizethesechannelstomaximize site traffic and conversion.
·Multi-Device Optimization: Leverage the strength of a multi-device approach to optimize the siteexperienceacrossdesktops,tablets,andmobiledevices.Identifyopportunitiestomaximize different devices and new D2C channels.
WhatWeAreLooking For:
RequiredQualifications:
·Bachelor'sdegreeinMarketing,Business,orarelatedfield.
·Provenexperienceine-commercemerchandising
·Stronganalyticalskillsandexperiencewithwebanalyticsplatforms(e.g.,GoogleAnalytics).
·Proficiencyine-commerceplatformtoolsandcontentmanagementsystems.
·Excellentcommunication,presentation,andinterpersonalskills.
·Abilitytoworkindependentlyandaspartofa team.
·Strongprojectmanagementskillsandabilitytomanagemultiplepriorities.
·Apassionforthebeautyindustryandadeepunderstandingofconsumerbehavior.
·Being present in the office three days a week is considered an essential function of all office-based roles for eligible full-time employees.
·Authorization to work in the United States on a full-time, permanent, ongoing basis is required. No immigration support/sponsorship offered for this role.
As an integral part of our culture at L’Oréal, wellness is at our core. We not only offer a generous Benefits Package (Medical, Dental, Vision, 401K), we also offer flexible time off, work from home days, andapensionplan!Additionally,youwillhaveaccesstocompanyperkssuchasMakeup,Skincare,and Fragrance! Employees receive a stipend for L'Oréal products as well as VIP Access to L’Oréal’s Internal
ShopforDiscountedProducts,andotherperkssuchasMonthlyMobileAllowance,discountedgym memberships, and ERGs.
AdditionalBenefitsInformationAsFollows:
Salary Range [New York]: $98,400-$140,200 base salary (The actual compensation will depend on a varietyofjob-relatedfactorswhichmayincludegeographiclocation,workexperience,education,and skill level)
·CompetitiveBenefitPackage(Medical,Dental,Vision,401K,PensionPlan)
·HybridWorkPolicy(3DaysinOffice,2DaysWorkfromHome)
·FlexibleTimeOff(PaidCompanyHolidays,PaidVacation,VacationBuyProgram,Volunteer Time, Summer Fridays & More!)
·AccesstoCompanyPerks(VIPAccesstoL’Oréal’sInternalShopforDiscountedProducts,
MonthlyMobileAllowance)
·Learning&DevelopmentOpportunities(UnlimitedAccesstoE-learnings,Lunch&Learn Sessions, Mentorship Programs, & More!)
·EmployeeResourceGroups(ThinkTanksandInnovationSquads)
·AccesstoMentalHealth&WellnessPrograms
Don’tmeeteverysinglerequirement? AtL'Oréal,wearededicatedtobuildingadiverse,inclusive,and innovative workplace. If you’re excited about this role but your past experience doesn’t align perfectly with the qualifications listed in the job description, we encourage you to apply anyways! You may just be the right candidate for this or other roles!
WeareanEqualOpportunityEmployer andtakeprideinadiverseenvironment.Wewouldlovetofind out more about you as a candidate and do not discriminate in recruitment, hiring, training, promotion, or other employment practices for reasons of race, color, religion, gender, sexual orientation, national origin, age, marital or veteran status, medical JobTitle:Manager-SiteMerchandising[Lancome]
Division:Luxe
Location:HudsonYards,NewYorkCity
WhoWeAre:
For more than a century, L’Oréal has devoted its energy, innovation, and scientific excellence solely to onebusiness:Beauty.Ourgoalistooffereachandeverypersonaroundtheworldthebestofbeautyin terms of quality, efficacy, safety, sincerity and responsibility to satisfy all beauty needs and desires in their infinite diversity.
AtL’Oréal,ourDigitalteamisanopportunitytobeatthecenterofL'Oréal'sdigitaltransformation. We are determined to be pioneers in the new beauty tech world, and by incorporating digital into everything that we do, we are creating a better relationship with our consumers. When beauty and tech collide, the impossible can happen! Come join our dynamic team!
JobSummary:
The Manager of Site Merchandising is a critical role within the Brand.com team, acting as the primary advocate for the customer experience. This individual is responsible for optimizing the online store's performance by leveraging data analysis, A/B testing, and a deep understanding of consumer behavior. This role requires a data-driven, strategic thinker with a creative approach to merchandising, a strong understandingofdirecttoconsumer bestpractices,andaprovenabilitytodriveconversionandachieve sales goals.
WhatYouWill Learn:
·Customer Experience Optimization: Champion the online customer experience by continually analyzing data, conductingA/B tests,andidentifyingopportunities for improvement. Leverage insightsfromcustomerbehavior,sell-throughdata,andindustrybestpracticestoenhancesite navigation, product presentation, and the overall shopping journey.
·Merchandising Strategy Development and Execution: Develop and implement innovative merchandisingstrategiesthatmaximizeconversion,averageordervalue(AOV),andotherkey performance indicators (KPIs). This includes product placement, categorization, cross-selling/upselling, product information optimization, and promotional campaign setup.
·ContentManagementandOptimization:Overseethemanagementandexecutionofabest-in-class content and merchandising strategy.This includes product and content updates, ensuring accurateproductinformation,optimizingproductdescriptionsforSEO/GEO,andcreatingcompelling landing pages to support marketing initiatives.
·Platform Management: Manage product and content within the e-commerce platform tools, ensuringaccurateproductpresentation,categorization,andattribution.Determineandtestsite taxonomy and filters, focusing on data analysis and optimization. Lead projects related to merchandising, including site feature enhancements and bug resolution.
·Cross-Functional Collaboration: Work closely with brand teams, marketing, and other departmentstoalignmerchandisingstrategieswithoverallbusinessobjectives.Partnerwith brand digital liaisons to support direct-to-consumer efforts in all merchandise site content refreshes and future product/content campaigns.
·Analytics and Reporting: Monitor and analyze key metrics, including conversion rate, shopping cartabandonment,itemsperorder,andAOV.Provideregularperformancereportsandinsights to senior management, utilizing data to inform merchandising decisions and drive continuous improvement.Researchindustrybestpracticestomaintainoptimalsiteexperience,conversion, and AOV. Conduct ad hoc analyses on promotional forecasting, creative performance, and onsite personalization.
·New Product Launches: Manage the product activation process from setup to go-live on the brandwebsite.Trackupcomingproductlaunchesandcollaboratewithrelevantteamstoensure seamless integration into the online store.
·Technology and Innovation: Identify opportunities to enhance the site experience with new technologyandsiteenhancements.Stayinformedaboutindustrytrendsandbestpracticesto ensure the site remains competitive and innovative. Drive the launch of new features and functionalities.
·Traffic Driver Optimization: Understand the category's key traffic drivers, including email marketing,directsearch,SEO,andsponsoredlinks,andoptimizethesechannelstomaximize site traffic and conversion.
·Multi-Device Optimization: Leverage the strength of a multi-device approach to optimize the siteexperienceacrossdesktops,tablets,andmobiledevices.Identifyopportunitiestomaximize different devices and new D2C channels.
WhatWeAreLooking For:
RequiredQualifications:
·Bachelor'sdegreeinMarketing,Business,orarelatedfield.
·Provenexperienceine-commercemerchandising
·Stronganalyticalskillsandexperiencewithwebanalyticsplatforms(e.g.,GoogleAnalytics).
·Proficiencyine-commerceplatformtoolsandcontentmanagementsystems.
·Excellentcommunication,presentation,andinterpersonalskills.
·Abilitytoworkindependentlyandaspartofa team.
·Strongprojectmanagementskillsandabilitytomanagemultiplepriorities.
·Apassionforthebeautyindustryandadeepunderstandingofconsumerbehavior.
·Being present in the office three days a week is considered an essential function of all office-based roles for eligible full-time employees.
·Authorization to work in the United States on a full-time, permanent, ongoing basis is required. No immigration support/sponsorship offered for this role.
As an integral part of our culture at L’Oréal, wellness is at our core. We not only offer a generous Benefits Package (Medical, Dental, Vision, 401K), we also offer flexible time off, work from home days, andapensionplan!Additionally,youwillhaveaccesstocompanyperkssuchasMakeup,Skincare,and Fragrance! Employees receive a stipend for L'Oréal products as well as VIP Access to L’Oréal’s Internal
ShopforDiscountedProducts,andotherperkssuchasMonthlyMobileAllowance,discountedgym memberships, and ERGs.
AdditionalBenefitsInformationAsFollows:
Salary Range [New York]: $98,400-$140,200 base salary (The actual compensation will depend on a varietyofjob-relatedfactorswhichmayincludegeographiclocation,workexperience,education,and skill level)
·CompetitiveBenefitPackage(Medical,Dental,Vision,401K,PensionPlan)
·HybridWorkPolicy(3DaysinOffice,2DaysWorkfromHome)
·FlexibleTimeOff(PaidCompanyHolidays,PaidVacation,VacationBuyProgram,Volunteer Time, Summer Fridays & More!)
·AccesstoCompanyPerks(VIPAccesstoL’Oréal’sInternalShopforDiscountedProducts,
MonthlyMobileAllowance)
·Learning&DevelopmentOpportunities(UnlimitedAccesstoE-learnings,Lunch&Learn Sessions, Mentorship Programs, & More!)
·EmployeeResourceGroups(ThinkTanksandInnovationSquads)
·AccesstoMentalHealth&WellnessPrograms
Don’tmeeteverysinglerequirement? AtL'Oréal,wearededicatedtobuildingadiverse,inclusive,and innovative workplace. If you’re excited about this role but your past experience doesn’t align perfectly with the qualifications listed in the job description, we encourage you to apply anyways! You may just be the right candidate for this or other roles!
WeareanEqualOpportunityEmployer andtakeprideinadiverseenvironment.Wewouldlovetofind out more about you as a candidate and do not discriminate in recruitment, hiring, training, promotion, or other employment practices for reasons of race, color, religion, gender, sexual orientation, national origin, age, marital or veteran status, medical condition or disability, or any other legally protected status.
If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodationifyouareunableorlimitedinyourabilitytoaccessjobopeningsorapplyforajobon this site as a result of your disability. You can request reasonable accommodations by contacting USApplicationAccommodation@support.lorealusa.com. If you need assistance to accommodate a disability, you may request an accommodation at any time.
OurSafeTogetherPlan:Yoursafetyisourhighestpriority.Wewillproceedwithcautionandadhereto enhancedprotectionstandardstoensureoursitesaresafeforallemployees.Wemustalloperatewith the shared responsibility for each other’s health & safety in mind.condition or disability, or any other legally protected status.
If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodationifyouareunableorlimitedinyourabilitytoaccessjobopeningsorapplyforajobon this site as a result of your disability. You can request reasonable accommodations by contacting USApplicationAccommodation@support.lorealusa.com. If you need assistance to accommodate a disability, you may request an accommodation at any time.
OurSafeTogetherPlan:Yoursafetyisourhighestpriority.Wewillproceedwithcautionandadhereto enhancedprotectionstandardstoensureoursitesaresafeforallemployees.Wemustalloperatewith the shared responsibility for each other’s health & safety in mind.
- Numéro de référence : 260583
- Site : New York, États-Unis
- Date de publication : 11/12/2026
- Type d'emploi : Temps plein
- Domaine d'expertise : Marketing Digital
- Type de contrat : CDI
- E-Commerce
Charte IA : notre pacte
Chez L'Oréal, l'innovation fait partie de notre ADN depuis plus de 115 ans. Pour inventer l'avenir de la beauté, nous considérons l'intelligence artificielle comme un véritable copilote, avec une conviction forte : la technologie doit toujours être au service de l'humain. Ce pacte, c'est notre engagement envers vous.
Consulter notre Charte IA (s'ouvre dans une nouvelle fenêtre)
La parole à nos équipes
Ici, le commerce va très vite, mais l'autonomie est totale. Vous pouvez vous spécialiser en tant qu'expert RGM, ou bien élargir votre périmètre à travers différentes divisions et business models. C'est vous qui construisez votre propre parcours.
Adam, Chief Growth Officer - Luxe, SAPMENA
Vos avantages
À noter : le détail de ces avantages peut varier selon les pays.
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Un salaire attractif
Via notre programme Share & Care, nous garantissons une rémunération compétitive par rapport aux standards du marché pour saluer votre contribution.
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La santé et le bien-être d'abord
Vous bénéficiez d'une couverture santé et de ressources dédiées, incluant un soutien psychologique, pour vous sentir bien au quotidien.
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Développez votre potentiel
Dès votre arrivée, accédez à notre plateforme d'apprentissage mondiale et ses 10 000 formations pour construire votre carrière.
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Un équilibre de vie respecté
Trouvez l'équilibre qui vous convient. Notre modèle hybride vous permet de concilier facilement vie professionnelle et personnelle pendant votre stage.
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L'expérience L'Oréal en exclusivité
Profitez de belles réductions sur toutes nos marques et testez nos dernières innovations en avant-première.
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Une communauté dynamique
Évoluez dans un environnement de travail pensé pour l'échange et le développement. Des bureaux modernes et collaboratifs aux événements internes, vous rejoignez un réseau ultra-connecté.
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