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Permanent
Warsaw, Masovian Voivodeship
Digital
Full - Time
02-Jan-2023

Online Activation Manager

Role objective: To drive online activation of Hair Care & Styling category for chosen PPD Brands for e-commerce partners (new and developing).

Your responsibilities:

Client development:

  • creating annual activation plan for managed e-com clients (based on brands’ action plans & priorities) in alignment with e-KAMs
  • defining new e-com business opportunities for the brands
  • placing consumer insights at the heart of the client activation to improve our online consumer journey/ path, purchasing and developing new initiatives (being part of e-JBPs)

Transactional Media Management:

  • creating annual e-com media plan for managed clients (corresponding with annual activation plan) incl placements inside client’s infrastructure
  • launching and optimizing e-com media campaigns from the big idea to final results (cooperation with media agency)
  • reporting on the campaigns with clear conclusions and recommendations

E-com activation, tactics and execution:

  • to execute annual e-com activation plan
  • to monitor and optimize all e-com activations;
  • to track and analyze the performance of e-com sell-out
  • to support e-KAMs in daily cooperation with e-com clients
  • to ensure the right brands’ visibility on your clients website in line with brands’ guidelines and highlighting brand’s professional edge
  • to build best online shopper experience
E-commerce content management:
  • online portfolio & launches activation
  • rich content
  • R&R activations (with focus on hero SKUs)
  • landing Page/Brand Page creation
  • management of external agencies and partners

You’re the perfect match if you:

  • are experienced in digital environment: at least 2 years of proven experience as online activation manager, content manager or similar
  • have media planning competences
  • have experience in content creation & implementation
  • are passionate about digital tools, eager to influence and interact
  • are self-motivated, solution & result driven creative thinker with doer mindset
  • are innovation driven
  • are easy-going individual with great communication
  • are analytical & proactive in identifying opportunities
  • have good command of English.

We can offer you:

and more…

#grow – at L’Oréal, growing comes from being in constant motion. We grow with others, by exploring and by reaching out for more. Together, we try, succeed and sometimes fail. We bring together unique personalities full of potential to become outstanding mentors; we give them transformational trainings and learning opportunities that make them unleash the best in themselves.

#diversity – at L’Oréal, our teams are diverse as the billions of consumers we create for, we embrace difference of origins, cultures, life experiences and beliefs. We commit to fostering an inclusive environment where we celebrate the different perspectives of our colleagues and where we are encouraged to share what we stand for and to express our true selves.

#entrepreneurship – at L’Oréal, we invite our people to inspire others with mind-blowing ideas, to challenge the status-quo and to shape the future of beauty. “Run it as your own business” is our mantra. Entrepreneurship at L’Oréal is also about the possibility to design a one-of-a-kind career path never seen before.

#impact – at L’Oréal, we encourage our employees to think and act beyond their jobs. We acknowledge the big impact that our jobs have on our community, our environment and our consumers. For us, our job is more than just a job, it is about building a better future for others and our planet.

If this speaks to you, join us!

We are open to candidates with disabilities.

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