Digital Project Manager - Content Excellence & Innovation

JOB TITLE: Digital Project Manager - Content Excellence & Innovation

Office Location: Shanghai, China (Park Place)
Division: China & North Asia CDMO Team

Hello, we’re L’Oréal, We're not just building brands, we're shaping how the world experiences beauty (and it takes a lot of cool jobs to do it). Intrigued? Keep reading, this might be the opportunity you've been searching for.

A Day in the Life

Reporting to the Content Excellence Lead, you will drive the landing of cutting-edge AI content tools and evaluation systems across China and North Asia. You will shape the future of beauty-tech by:

• Deploying Innovation & AI: Lead the rollout and scaling of advanced generative AI content tools and visual evaluation technologies across local and regional brand teams.
• Creating Educational Playbooks: Design interactive workshops, lead scenario-based training, and build operational playbooks to empower marketers with tech-driven creative capabilities.
• Co-creating Brand Models: Partner with marketing and technical teams to define and refine digital brand identity guidelines, bridging the gap between algorithms and brand aesthetics.
• Optimizing Performance Tracking: Collaborate on visual scoring and performance systems to link content creation directly with consumer engagement and conversion metrics.

We Are Looking For

• A completed Bachelor’s degree with professional experience in digital marketing, creative agencies, or brand content management.
• Strong aesthetic sense and an eye for content quality, ensuring technical outputs respect brand DNA.
• Active curiosity for emerging tech, with an interest in exploring and implementing GenAI tools.
• Exceptional communication skills to collaborate effortlessly across diverse teams in China, North Asia, and Global.
• Professional fluency in both English and Mandarin.

What’s In It For You

• A place for you to leave your comfort zone and grow beyond your potential (here, you’ll be encouraged to try new things and take risks!)
• Real responsibility from day 1, there’s no sitting on the sidelines at L’Oréal
• An environment where people of every ethnicity, social background, age, religion, gender and sexual orientation as well as people with disabilities are accepted, can speak up, will thrive and are celebrated!
• A place where you can contribute to something bigger! Many of our brands have societal /environmental causes to make concrete difference

Who We Are

Join us at L’Oréal, the world's #1 beauty company present in over 150 markets. For over a century, we have been transforming; fueled by data, tech, innovation, and science. Together, we tackle big challenges while making sure we stay committed to making the world a more inclusive and a better place for everyone & our planet.

Today, L’Oréal includes over 9k experts in beauty tech, digital, data and e-comm and is constantly growing. Championing Beauty Tech, we invent the beauty of the future while becoming the company of the future. To achieve this ambition, L’Oréal continues to recruit diverse, innovative, skilled, and passionate minds in different tech domains such as Data, Digital, Cloud, Cyber Security, IT Architecture, DevOps, Applications, and Infrastructure.

We’re committed to guaranteeing inclusive recruitment processes and to advocating for hiring and promoting each candidate in an ethical and equitable way. The Group strictly prohibits discrimination against any applicant for employment because of the individual’s gender identity or expression, sexual orientation, visible and/or invisible disabilities, socio-economic and/or multicultural origins, health conditions, age, religion, or any other characteristics protected by law.