Life at L'Oréal – Abdel, E-Commerce Platform Lead

This video features Abdelrahman (Abdel), E-Commerce Platform Lead for L'Oréal's Professional Products Division, filmed in a contemporary, sunlit meeting space interspersed with dynamic footage of him playing five-a-side football and presenting analytics dashboards. He shares his professional journey, breaking down initial misconceptions about the beauty sector while highlighting how the agility, tempo control, and adrenaline of football mirror the fast-paced world of tech and e-commerce. The video showcases how personal passions fuel impactful, fast-moving careers at L'Oréal Groupe.

[Upbeat background music playing]
[Visual: Abdel dribbling and skillfully controlling a football on an indoor five-a-side pitch, maneuvering past defenders.]
[Visual: Abdel presenting data dashboards and charts on a large digital screen to colleagues in an auditorium, with the wall slogan: "Create the beauty that moves the world".]
[Visual: Abdel sits down in an interview chair in front of large windows.]
[Visual: A clapperboard snaps in front of Abdel with the production details "ALMO FILM / Paris - TESTI ABDEL".]
[Visual / On-screen text: L'ORÉAL GROUPE]

Interviewer (Off-screen): Okay, looking at us, okay?

[Visual / On-screen text: ABDEL – E-COMMERCE MANAGER]
Abdel (E-Commerce Platform Lead): I'm Abdelrahman. I'm Egyptian. I work for L'Oréal Groupe as an E-commerce platform lead for the Professional Products Division, and I've been working for L'Oréal Groupe since four years.

[Interviewer speaks briefly off-screen]

Abdel: I started playing football when I was five. I played as the center defender-midfielder. Some people call this position "the maestro of the game" because they always have control over the tempo of the game. I think it's a pure adrenaline rush, and this is what keeps you moving forward. At L'Oréal, I will always be searching for the same adrenaline rush and the same pulse that I had when I was playing football.

[Abdel laughs happily]

Abdel: Before joining L'Oréal Groupe, I had the common misconception that beauty is just interesting for girls and women. And then when I joined, I found that L'Oréal actually owns a lot of brands that might be interesting for all of us. I also realized that this industry is very fast-paced and it's highly driven by tech. So the case is now very different: I became the beauty expert between my family and friends!

[Music stops]
[Voice off-screen gives a cue]

Abdel: I feel that the feeling I get from working in e-commerce is quite similar to the feeling that I had when I was playing football. Because I think they have the same adrenaline rush. E-commerce and the online market is changing very fast, so you always have to adapt and be very agile to the consumer behavior and their changing appetites.

[Visual: A male colleague sitting at a cafeteria table looks into the camera.]
Colleague 1: Life's too short...

[Visual: Abdel sitting in the interview seat smiles and finishes the line.]
Abdel: ...for a boring career.

[Visual / On-screen text: L'ORÉAL GROUPE logo on black background]