Augmented Digital Expert

The opportunity

We are looking for a digital media professional to support AI powered solution, our initiative to make social media work more connected, insightful and effective across the campaign journey. Working within the CDMO team, you will collaborate closely with brand marketing teams and partners to improve social media reporting, support the development of practical applications, explore AI-enabled use cases, and turn campaign performance into useful learnings.

This is a hands-on role for someone who understands social media, enjoys working with brands, and can help move ideas from a business need to a solution that teams can use. 

What you will do

• Connect AI social solution with brand needs Work regularly with brand marketing teams to understand their social media objectives, campaign plans and day-to-day challenges. Gather feedback and help identify where solution can support their work.
• Generate campaign insights Analyse social media campaign, content, audience and KOL performance to identify what worked and what could improve. Turn findings into practical takeaways for campaign reviews, optimisation and future briefs.
• Support application development from the business side Work with product and technical partners to review proposed features, participate in user testing and collect feedback after launch.
• Contribute to AI-enabled use cases Support the exploration and testing of social AI capabilities Help assess whether recommendations are relevant to brand objectives and campaign needs, check outputs with the team, and find opportunities for improvement. 

What you bring

• Experience in digital marketing, social media, media analytics or related role
• An understanding of China’s social media landscape and how beauty brands use content, creators and campaigns to engage consumers.
• The ability to interpret campaign performance and communicate clear, relevant insights—not just report metrics.
• Experience working with different stakeholders to clarify needs, follow up on deliverables and provide constructive feedback.
• An interest in digital applications and AI use cases, with a willingness to test new solutions and assess whether they are useful in real workflows. Product development or AI engineering experience is not required.
• Strong organisation, communication and collaboration skills, with professional proficiency in English and Mandarin.

You will thrive in this role if you are curious about beauty and social media, comfortable working with data, and attentive to what brand teams need. You enjoy connecting campaign learnings with practical improvements—and helping a promising solution become something people genuinely use.