Business Development Manager
Philadelphia, United States
Own the business, not just the sale.
Commercial roles here go far beyond a standard sales pitch. You will operate in a true O+O (Offline + Online) environment, connecting physical shelves with digital carts across everything from mass market to luxury boutiques and social commerce. The expectations are high: you will negotiate directly with major retailers, take early ownership of your strategy, and manage a real P&L (Profit and Loss). If you want to build sharp omnichannel skills and see your decisions directly impact how the world buys our iconic brands, this is where you do it.
Skills you'll sharpen here
- Business opportunities identification
- P&L management
- Sustainable business model design
- Negotiation
- Activation excellence
- Omnichannel experience design
As well as these, L'Oréal employees are upksilled in AI fluency, data fluency, and critical thinking.
How we do business?
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You won’t be boxed into a single channel.
You’ll navigate a massive Offline plus Online (O+O) ecosystem, from mass retail and pharmacies to luxury boutiques and e-commerce, working alongside Marketing to connect physical shelves to digital carts..
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Expect early ownership and a steep learning curve.
You won’t sit on the sidelines. You will manage real budgets, drive live negotiations, and deliver immediate business impact. To back you up, our Commerce University will arm you with the exact omnichannel skills needed to thrive here.
Business Development Manager
Philadelphia, Pennsylvania, United States
Job Title: Business Development Manager
Division: Professional Products Division (Kerastase & Shu Uemura)
Location: Remote Pennsylvania
Who We Are:
For more than a century, L’Oréal has devoted its energy, innovation, and scientific excellence solely to one business: Beauty. Our goal is to offer each and every person around the world the best of beauty in terms of quality, efficacy, safety, sincerity and responsibility to satisfy all beauty needs and desires in their infinite diversity.
At L’Oréal Professional Products, our mission is to support hairdressers and develop the hair industry sustainably, and lead the digital transformation of our industry with a customer-centric approach. Our brands portfolio includes L’Oréal Professionnel, Kérastase, Redken, Matrix, and Pureology.
What You Will Learn:
The Business Development Manager is responsible for securing new partnerships, selling Kerastase and Shu Uemura: Art of Hair Retail and Treatment products to Luxury and Market Leader Salons in their assigned territory. The position also requires facilitation of professional product training and support. This position is designed to achieve maximum sales potential within assigned regions by meeting or exceeding assigned territory goals. The successful Business Development Manager builds relationships with new and existing salons and identifies areas to help them grow their business. They will identify and respond to opportunities that build market share long term and maximize sales in the short term. The Business Development Manager will understand and exemplify the Kerastase and Shu Uemura: Art of Hair luxury message to secure positioning as the luxury leaders in the professional market. The position must uphold the integrity of the brand by following guidelines, meeting expectations, goals, and missions.
- Develop a long-term growth strategy to achieve new partnerships:
- Work with internal data to generate accurate forecasting of sales volume and new client acquisitions.
- Develop and maintain a rolling target list of potential new salon clients. Validate salon potential by utilizing golden square criteria.
- Execute ongoing meetings with salon partnership prospects, identifying salon and brand opportunities.
- Develop new partnership agreements by including Salon Emotion, Digital, LEVEL, and social media.
- Work with brand education partners to schedule demos to secure new business and achieve national objective.
- Maintain a long-term growth strategy with existing salon clients on a consistent basis to include:
- Prepare a 6-month strategic sales plan to ensure the achievement of company goals.
- Evaluate client growth through the analysis of sales patterns and treatment purchases.
- Consistently service salons with education and marketing/treatment strategies to ensure success.
- Communicate opportunities for innovation to management.
- Observe Salon trends that may indicate the brand’s need to shift and evaluate to achieve improved sales and better serve our salon clients.
- Maintain and develop comp door growth by building and sustaining strong relationships with existing salon clients.
- Communicate and implement corporate objectives and programs as designed.
- Manage all operational responsibilities for sales and education within the assigned geographic territory.
What We Are Looking For:
- Must reside in Pennsylvania
- Field Time: 90%
- Experienced sales representative from the salon or luxury beauty industry
- College degree strongly preferred with at least 4 years of sales/beauty retail background or related experience; luxury beauty a plus
- Experience in acquiring new clients and building and maintaining strong customer relationships
- Licensed cosmetologist or stylist experience a plus
- Ability to travel in continental US for key National or Regional meetings
- Ability to work on weekends when necessary
- Multi-Task / Organizational skills operating in a fast-paced environment
- Ability to assess strategic customer needs and build alliances
- Excellent computer skills – MS Office; Excel and PowerPoint, Salesforce.com or related CRM
To excel, you must be a strong self-starter who has great confidence, persuasive communication skills and a flair for effective facilitation. It is also essential that you can inspire, as well as a contagious enthusiasm for the beauty and fashion industry.
What’s In It For You:
- Salary Range: $75,100-$105,200 (The actual compensation will depend on a variety of job-related factors which may include geographic location, work experience, education, and skill level)
- Competitive Benefit Package (Medical, Dental, Vision, 401K, Pension Plan)
- Flexible Time Off (Paid Company Holidays, Paid Vacation, Vacation Buy Program, Volunteer Time, Summer Fridays & More!)
- Access to Company Perks (VIP Access to L’Oréal’s Internal Shop for Discounted Products, Monthly Mobile Allowance)
- Learning & Development Opportunities for Career Progression (Unlimited Access to E-learnings, Lunch & Learn Sessions, Mentorship Programs, & More!)
- Employee Resource Groups (Think Tanks and Innovation Squads)
- Access to Mental Health & Wellness Programs
Don’t meet every single requirement? At L'Oréal, we are dedicated to building a diverse, inclusive, and innovative workplace. If you’re excited about this role but your experience doesn’t align perfectly with the qualifications listed in the job description, we encourage you to apply anyways! You may just be the right candidate for this or other roles!
We are an Equal Opportunity Employer and take pride in a diverse environment. We would love to find out more about you as a candidate and do not discriminate in recruitment, hiring, training, promotion, or other employment practices for reasons of race, color, religion, gender, sexual orientation, national origin, age, marital or veteran status, medical condition or disability, or any other legally protected status.
If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to access job openings or apply for a job on this site as a result of your disability. You can request reasonable accommodations by contacting USApplicationAccommodation@support.lorealusa.com. If you need assistance to accommodate a disability, you may request an accommodation at any time.
Our Safe Together Plan: Your safety is our highest priority. We will proceed with caution and adhere to enhanced protection standards to ensure our sites are safe for all employees. We must all operate with the shared responsibility for each other’s health & safety in mind.
- Reference number: 256854
- Location: Philadelphia, United States
- Date posted: 10/03/2026
- Employment type: Full-time
- Professional field: Commerce
- Type of contract: Permanent
- Sales
AI Charter: our pact
Why a Pact? At L’Oréal, innovation has been in our DNA for over 115 years. As we invent the future of beauty, we see Artificial Intelligence as a powerful co-pilot, with the firm belief that technology must always serve people. This pact is our commitment to you: we want to be transparent about how we use AI during the recruitment journey, and we invite you to use it in a way that showcases your unique talents. Above all, we believe in a journey that is ethical, transparent, and human.
View our AI Charter (opens in new window)
What our people say
Commerce here moves fast, but you have total autonomy. You can go deep as an RGM expert or go broad across divisions and business models. You build the path you want.
Adam, Chief Growth Officer - Luxe, SAPMENA
What we bring to the table
Please note: The exact benefits can vary depending on your country.
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A Competitive Salary to Secure Your Talent
Our Share & Care commitment ensures you receive a competitive monthly salary that stands out locally, recognizing your contribution to our success.
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Your Health & Well-being First
You'll have access to medical coverage and a range of wellness resources, including mental health support, to ensure you feel your best.
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Unlock Your Potential
From day one, you get full access to our global learning platform with over 10,000 courses to build the skills for your future career.
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Flexibility for a Balanced Life
Find your perfect balance. We offer a hybrid work model and flexible arrangements, so you can manage your professional and personal life effectively throughout your career.
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The Ultimate L'Oréal Experience
Get generous discounts on our entire portfolio of iconic brands and be the first to try our latest product innovations.
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Thriving Community
Enjoy a dynamic work environment designed for connection and growth. From modern, collaborative offices to exciting social events, you'll be part of an ultra-connected network.
Think you’d be a great fit? We’d love to see you apply.
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