Manager - SEO & GEO (LUXE)
New York, United States
Own the business, not just the sale.
Commercial roles here go far beyond a standard sales pitch. You will operate in a true O+O (Offline + Online) environment, connecting physical shelves with digital carts across everything from mass market to luxury boutiques and social commerce. The expectations are high: you will negotiate directly with major retailers, take early ownership of your strategy, and manage a real P&L (Profit and Loss). If you want to build sharp omnichannel skills and see your decisions directly impact how the world buys our iconic brands, this is where you do it.
Skills you'll sharpen here
- Business opportunities identification
- P&L management
- Sustainable business model design
- Negotiation
- Activation excellence
- Omnichannel experience design
As well as these, L'Oréal employees are upksilled in AI fluency, data fluency, and critical thinking.
How we do business?
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You won’t be boxed into a single channel.
You’ll navigate a massive Offline plus Online (O+O) ecosystem, from mass retail and pharmacies to luxury boutiques and e-commerce, working alongside Marketing to connect physical shelves to digital carts..
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Expect early ownership and a steep learning curve.
You won’t sit on the sidelines. You will manage real budgets, drive live negotiations, and deliver immediate business impact. To back you up, our Commerce University will arm you with the exact omnichannel skills needed to thrive here.
Manager - SEO & GEO (LUXE)
New York, New York, United States
JobTitle:Manager – SEO/GEO(LUXE)
Division: LUXE
Location:HudsonYards,NewYorkCity
WhoWeAre:
For more than a century,L’Oréal hasdevoted its energy, innovation, and scientific excellence solely to onebusiness:Beauty.Ourgoalistooffereachandeverypersonaroundtheworldthebestofbeautyin terms of quality, efficacy, safety, sincerity and responsibility to satisfy allbeauty needs and desires in theirinfinitediversity.
AtL’Oréal ourDigitalteamisanopportunitytobeatthecenterofL'Oréal'sdigitaltransformation.We are determined to be pioneers in the new beauty tech world, and by incorporating digital into everything that we do, weare creating a better relationship with our consumers. When beauty and tech collide, the impossible can happen! Come join our dynamic team!
JobSummary:
Weareseekingahighlymotivatedanddetail-orientedSEO/GEO Manager todrivetraffic and revenue growth across our Direct-to-Consumer (D2C) channels. This role requires a solid understandingofthesearchlandscape,includingGoogleandothermajorsearchengines, and experience in executing SEO and paid search activities.
TheManagerwillcollaboratecloselywiththeDirectorandotherteammemberstoensureeffective implementation of strategies.
WhatYouWillLearn:
- SEO/GEOExecution&Support:AssistintheexecutionofSEO/GEOstrategies,encompassingkeyword research, content optimization, technical SEO/GEO updates, and link building activities. Support the implementation of on-page and technical optimizations for our D2C websites.
- Team Collaboration: Collaborate effectively with internal teams, including marketing, content, product,andtechnology,toensureseamlessexecutionofsearchandaffiliatestrategies.Support the integration of search metrics and insights.
- Data Analysis & Reporting Support: Utilize data analytics tools to monitor performance and provideregularreportsonkeyperformanceindicators(KPIs)forSEO/GEO. Analyze data and provide insights on website traffic, keyword rankings, conversion rates, and affiliate commissions.
- PartnerRelationshipSupport:Assistinmaintainingrelationshipswithkeyexternalpartners, including search engines, affiliate networks, and industry
influencers.
- SearchLandscapeMonitoring:Stayinformedaboutthelatesttrendsandalgorithmupdatesin thesearchlandscapeandtheaffiliatemarketingindustry.Sharerelevantupdateswiththeteam.
- TechnicalSEOSupport:AssistinimplementingtechnicalSEOrecommendationsonbrand websites, including site speed optimization, schema markup, andmobileresponsiveness enhancements, to ensure a premium user experience.
WhatWeAreLookingFor:
RequiredQualifications:
- Bachelor'sdegreeinMarketing,Business,orarelatedfield.
- 2-5yearsofexperienceinSEO/GEO
- Solidunderstandingofsearchenginealgorithmsandrankingfactors.Familiaritywithkeyword research, content optimization, technical SEO, and affiliate marketing principles.
- Experiencewithdataanalyticstools(e.g.,GoogleAnalytics,GoogleSearchConsole)and reporting.
- Excellentcommunicationandinterpersonalskills.
- Strongorganizationalskillsandattentiontodetail.
- Abilitytoworkcollaborativelywithinateam.
- Being present in the office three days a week is considered an essential function of all office-based roles for eligible full-time employees.
- Authorization to work in the United States on a full-time, permanent, ongoing basis is required. No immigration support/sponsorship offered for this role.
Pleasenote:Thisjobdescriptionisageneraloutlineandmaybesubjectto change.
AsanintegralpartofourcultureatL’Oréal,wellness isatourcore.WenotonlyofferagenerousBenefits Package (Medical, Dental, Vision, 401K), we also offer flexible time off, work from home days, and a pension plan! Additionally, you will have access to company perks such as Makeup, Skincare, and Fragrance! Employees receive a stipend for L'Oréal products as well as VIP Access to L’Oréal’s Internal Shop for Discounted Products, and other perks such as Monthly Mobile Allowance, discounted gym memberships, and ERGs.
AdditionalBenefitsInformationAsFollows:
SalaryRange:$98,400-$140,200basesalary(Theactualcompensationwilldependona varietyofjob-relatedfactorswhichmayincludegeographiclocation,workexperience,education,and skill level)
·CompetitiveBenefitPackage(Medical,Dental,Vision,401K,PensionPlan)
·HybridWorkPolicy(3DaysinOffice,2DaysWorkfromHome)
·FlexibleTimeOff(PaidCompanyHolidays,PaidVacation,VacationBuyProgram,Volunteer Time, Summer Fridays & More!)
·AccesstoCompanyPerks(VIPAccesstoL’Oréal’sInternalShopforDiscountedProducts, Monthly Mobile Allowance)
·Learning&DevelopmentOpportunities(UnlimitedAccesstoE-learnings,Lunch&Learn Sessions, Mentorship Programs, & More!)
·EmployeeResourceGroups(ThinkTanksandInnovationSquads)
·AccesstoMentalHealth&WellnessPrograms
Don’t meet every single requirement? At L'Oréal, weare dedicated to building a diverse, inclusive, and innovative workplace. If you’re excited about this role but your past experience doesn’t align perfectly withthequalificationslistedinthejobdescription,weencourageyoutoapplyanyways!Youmayjustbe the right candidate for this or other roles!
WeareanEqualOpportunityEmployerandtakeprideinadiverseenvironment.Wewouldlovetofind out more aboutyou as acandidate and do not discriminate inrecruitment, hiring,training, promotion, or other employment practices for reasons of race, color, religion, gender, sexual orientation, national origin, age, marital or veteran status, medical condition or disability, or any other legally protected status.
Ifyouareaqualifiedindividualwithadisabilityoradisabledveteran,youmayrequestareasonable
accommodationifyouareunableorlimitedinyourabilitytoaccessjobopeningsorapplyforajobon this site as a result of your disability. You can request reasonable accommodations by contacting USApplicationAccommodation@support.lorealusa.com. If you need assistance to accommodate a disability, you may request an accommodation at any time.
OurSafeTogetherPlan:Yoursafetyisourhighestpriority.Wewillproceedwithcautionandadhereto enhancedprotectionstandardstoensureoursitesaresafeforallemployees.Wemustalloperatewith the shared responsibility for each other’s health & safety in mind.
- Reference number: 260526
- Location: New York, United States
- Date posted: 11/11/2026
- Employment type: Full-time
- Professional field: Digital Marketing
- Type of contract: Permanent
- E-Commerce
AI Charter: our pact
Why a Pact? At L’Oréal, innovation has been in our DNA for over 115 years. As we invent the future of beauty, we see Artificial Intelligence as a powerful co-pilot, with the firm belief that technology must always serve people. This pact is our commitment to you: we want to be transparent about how we use AI during the recruitment journey, and we invite you to use it in a way that showcases your unique talents. Above all, we believe in a journey that is ethical, transparent, and human.
View our AI Charter (opens in new window)
What our people say
Commerce here moves fast, but you have total autonomy. You can go deep as an RGM expert or go broad across divisions and business models. You build the path you want.
Adam, Chief Growth Officer - Luxe, SAPMENA
What we bring to the table
Please note: The exact benefits can vary depending on your country.
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A Competitive Salary to Secure Your Talent
Our Share & Care commitment ensures you receive a competitive monthly salary that stands out locally, recognizing your contribution to our success.
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Your Health & Well-being First
You'll have access to medical coverage and a range of wellness resources, including mental health support, to ensure you feel your best.
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Unlock Your Potential
From day one, you get full access to our global learning platform with over 10,000 courses to build the skills for your future career.
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Flexibility for a Balanced Life
Find your perfect balance. We offer a hybrid work model and flexible arrangements, so you can manage your professional and personal life effectively throughout your career.
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The Ultimate L'Oréal Experience
Get generous discounts on our entire portfolio of iconic brands and be the first to try our latest product innovations.
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Thriving Community
Enjoy a dynamic work environment designed for connection and growth. From modern, collaborative offices to exciting social events, you'll be part of an ultra-connected network.
Think you’d be a great fit? We’d love to see you apply.
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