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Manager, Art Direction - Digital eCom & Social (PPD)

New York, United States

Run the brand like it's yours.

In Marketing here, you don’t just work on a brand, you run it. From day one, you are expected to operate with the autonomy and accountability of a business owner. That means balancing two extremes: you need the creative vision to shape a brand’s identity, alongside the operational grit to manage a complex portfolio and drive daily execution.

Skills you'll sharpen here

  • Big idea creation
  • Brand building
  • Content creation
  • Marketing literacy
  • Marketing strategy
  • Omnichannel experience design

As well as these, L'Oréal employees are upksilled in AI fluency, data fluency, and critical thinking.

Inside the operation

  • What does being a marketer here mean?

    Marketing is the strategic heart of our business. You will steer cross-functional teams to turn strategy into reality. With 37+ brands, the scale is massive and the expectations are high. If you want full accountability for both the big ideas and the bottom line, here is where you can do it. Consider this one of the best entry points to a career with us. We're not looking for beauty lovers or experts. We're looking for go-getters with an entrepreneurial spirit.

Manager, Art Direction - Digital eCom & Social (PPD)

New York, New York, United States

Job Title: Manager, Art Direction - Digital eCom & Social (PPD)

Role Overview

We are seeking an experienced Art Director for our Professional Products Division brands to lead and execute compelling, brand driver creative across print, store merchandising, and digital channels. This role requires a strong strategic thinker and hands-on designer who can translate global brand guidelines into impactful, localized creative for U.S. market. The ideal candidate is detailed oriented, highly organized, and thrives in a fast-paced, collaborative environment.

Key Responsibilities

  • Bring a deep understanding of the beauty industry, with experience creating impactful design solutions across haircolor and care categories.
  • Translate global brand guidelines into localized creative that resonates with U.S. audiences while maintaining brand integrity
  • Lead conceptual development and design execution across print, in-store merchandising and digital channels.
  • Partner cross-functionally to influence decisions, drive projects forward, and proactively anticipate and resolve challenges.
  • Oversee print production processes, including file preparation, vendor coordination, proofing, and press checks as needed.
  • Guide photography, video, content, design and other campaign execution across internal and external teams.
  • Lead and creatively direct agencies, freelancers and specialist partners supporting high-volume execution, adaptation and production.

Required Qualifications & Skills

  • 10+ years of experience in design or art direction, with a strong portfolio in beauty industry.
  • Strong graphic design foundation with demonstrated ability to move between campaign development, art direction, design systems, presentations, digital, social and retail.
  • Hands-on experience designing for print, beauty retail environment (Sephora, Ulta + Salon Centric) environments. 
  • Experience working within global brand guidelines and localizing for regional markets and maintain a high level of detail and accuracy across all deliverables.
  • Strong color-matching skills, with the ability to evaluate and match color across swatches, proofs, photography, digital and print applications, and final creative output.
  • Exceptional attention to detail and strong organizational skills with the ability to manage multiple projects and priorities effectively.
  • Strong communication and presentation skills with the ability to articulate creative vision and execution clearly across disciplines.
  • Demonstrated proficiency with generative AI tools and emerging creative technologies.
  • Portfolio required. Candidates must provide relevant work samples demonstrating integrated campaign development, art direction, design systems, digital and social creative, retailer execution and the translation of a core creative idea across multiple channels and formats.

Additional Benefits Information As Follows:

  • Salary Range: Salary Range: $98,400 - $140,200 (The actual compensation will depend on a variety of job-related factors which may include geographic location, work experience, education, and skill level)

·Competitive Benefit Package (Medical, Dental, Vision, 401K, Pension Plan)

·Hybrid Work Policy (3 Days in Office, 2 Days Work from Home) [*please keep only if applicable*]  

·Flexible Time Off (Paid Company Holidays, Paid Vacation, Vacation Buy Program, Volunteer Time, Summer Fridays & More!)  

·Access to Company Perks (VIP Access to L’Oréal’s Internal Shop for Discounted Products, Monthly Mobile Allowance)  

·Learning & Development Opportunities (Unlimited Access to E-learnings, Lunch & Learn Sessions, Mentorship Programs, & More!)  

·Employee Resource Groups (Think Tanks and Innovation Squads)  

·Access to Mental Health & Wellness Programs


Don’t meet every single requirement? At L'Oréal, we are dedicated to building a diverse, inclusive, and innovative workplace. If you’re excited about this role but your past experience doesn’t align perfectly with the qualifications listed in the job description, we encourage you to apply anyways! You may just be the right candidate for this or other roles!

We are an Equal Opportunity Employer and take pride in a diverse environment. We would love to find out more about you as a candidate and do not discriminate in recruitment, hiring, training, promotion, or other employment practices for reasons of race, color, religion, gender, sexual orientation, national origin, age, marital or veteran status, medical condition or disability, or any other legally protected status.

If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to access job openings or apply for a job on this site as a result of your disability. You can request reasonable accommodations by contacting USApplicationAccommodation@support.lorealusa.com. If you need assistance to accommodate a disability, you may request an accommodation at any time. 

Our Safe Together Plan: Your safety is our highest priority. We will proceed with caution and adhere to enhanced protection standards to ensure our sites are safe for all employees. We must all operate with the shared responsibility for each other’s health & safety in mind.

  • Reference number: 259543
  • Location: New York, United States
  • Date posted: 10/29/2026
  • Employment type: Full-time
  • Professional field: Marketing
  • Type of contract: Permanent
  • Retail Design & Merchandising
Explore this location

AI Charter: our pact

Why a Pact? At L’Oréal, innovation has been in our DNA for over 115 years. As we invent the future of beauty, we see Artificial Intelligence as a powerful co-pilot, with the firm belief that technology must always serve people. This pact is our commitment to you: we want to be transparent about how we use AI during the recruitment journey, and we invite you to use it in a way that showcases your unique talents. Above all, we believe in a journey that is ethical, transparent, and human.

View our AI Charter (opens in new window)

Your marketing journey: no single path for all

At L’Oréal, we believe your growth is as unique as your ambition, and your journey here is never static. We provide an infinite playground where you can build a "Portfolio of Careers" across our 4 divisions and 37+ global brands, moving seamlessly within our playground of possibilities.

  • Marketing roles such as like Product Management, Campaign & Content Management, Online Management etc
  • A geographic scope such as local market or zone or global (DMI)
  • Transversal growth: into different functions such as commercial, digital or general management
  • Strategic leadership: growing into roles such as Marketing Director or General Manager

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  • The Art and Science of Fragrance

    Marketing here is tech-augmented. Discover how we’ve re-engineered the very way we extract scent - using zero water and low energy through innovations like OsmoBloom. This is the playground for a creative visionary who dreams of a sustainable future and a born organiser who delivers it through world-class scientific and commercial mastery.

What our people say

L’Oréal is the amusement park for a Marketeer like me because if you have an innovative spirit, entrepreneurial attitude and strong motivation, L’Oréal enables you to do almost whatever you want.

Damiano, Marketing Manager Vichy, LATAM

What we bring to the table

Please note: The exact benefits can vary depending on your country.

  • A Competitive Salary to Secure Your Talent

    Our Share & Care commitment ensures you receive a competitive monthly salary that stands out locally, recognizing your contribution to our success.

  • Your Health & Well-being First

    You'll have access to medical coverage and a range of wellness resources, including mental health support, to ensure you feel your best.

  • Unlock Your Potential

    From day one, you get full access to our global learning platform with over 10,000 courses to build the skills for your future career.

  • Flexibility for a Balanced Life

    Find your perfect balance. We offer a hybrid work model and flexible arrangements, so you can manage your professional and personal life effectively throughout your career.

  • The Ultimate L'Oréal Experience

    Get generous discounts on our entire portfolio of iconic brands and be the first to try our latest product innovations.

  • Thriving Community

    Enjoy a dynamic work environment designed for connection and growth. From modern, collaborative offices to exciting social events, you'll be part of an ultra-connected network.

Think you’d be a great fit? We’d love to see you apply.

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