Product Manager Kerastase
Nea Liosia, Greece
Run the brand like it's yours.
In Marketing here, you don’t just work on a brand, you run it. From day one, you are expected to operate with the autonomy and accountability of a business owner. That means balancing two extremes: you need the creative vision to shape a brand’s identity, alongside the operational grit to manage a complex portfolio and drive daily execution.
Skills you'll sharpen here
- Big idea creation
- Brand building
- Content creation
- Marketing literacy
- Marketing strategy
- Omnichannel experience design
As well as these, L'Oréal employees are upksilled in AI fluency, data fluency, and critical thinking.
Inside the operation
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What does being a marketer here mean?
Marketing is the strategic heart of our business. You will steer cross-functional teams to turn strategy into reality. With 37+ brands, the scale is massive and the expectations are high. If you want full accountability for both the big ideas and the bottom line, here is where you can do it. Consider this one of the best entry points to a career with us. We're not looking for beauty lovers or experts. We're looking for go-getters with an entrepreneurial spirit.
Product Manager Kerastase
Nea Liosia, Attica, Greece
Life is too short for a boring career, so build an extraordinary one with us. We believe your career should spark the same thrill and curiosity as your ambition. Creativity drives everything we do, turning ideas into meaningful impact. With opportunities across brands, markets, and divisions, your growth knows no boundaries.
L’Oréal is present in 150 markets on five continents, with more than 90,000 employees and 37 international complementary brands, like L'Oréal Paris, Garnier, Maybelline, NYX Professional Make-up, L'Oréal Professionnel, Kérastase, Redken, Essie, Lancôme, Biotherm, Helena Rubinstein, Yves Saint Laurent, Giorgio Armani, Ralph Lauren, Cacharel, Vichy, La Roche-Posay, Prada, Mugler etc. For more than a century, L’Oréal has devoted itself solely to ‘Create beauty that moves the world; it is now the industry world leader with €42 billion consolidated sales. Together, we solve complex challenges at scale, while making sure we stay committed to making the world a more inclusive and a better place for everyone & our planet.
In L'Oréal Hellas, we are a team of more than 780 employees, and we mostly specialize in the fields of marketing, business development, finance, supply chain, accounting, customer service and HR.
Product Manager Kérastase
Professional Products Division
Divisional Overview
L’Oréal Professional Products is the leading company in salons across the world and is a division for entrepreneurs that continuously create the future marketplace! For people that can thrive via developing the business of our partners, understand our consumers and develop our education and sales teams.
Are you creative and daring? Do you enjoy inventing the way with us? Are you demanding and ready to make a difference?
Then review the below job requirements and do not wait! Apply now and we will review your CV asap.
The Opportunity
As our new Product Manager for Kérastase, you will join one of the most exciting marketing journeys in the industry. Managing Kérastase, the global leader in professional luxury haircare for over six decades, you will play a key role in driving L’Oréal Hellas’ growth.
In this pivotal role, you will accelerate the brand’s growth in a dynamic omnichannel reality. Your mission: establish the pro-premium haircare category, recruit new consumers by showcasing professional superiority, and create unforgettable consumer experiences.
Are you ready to show your high expertise in brand strategy building and be a key member of the leading team for B2B2C acceleration of the total Professional Products Division? Are you ready to share your passion for luxury & be pro at heart?
You will be responsible for
- Brand Equity & Strategy: Own the brand equity, proposing disruptive strategies and aligning cross-functional plans to sustain market leadership and differentiation.
- Orchestration & Collaboration: Act as a true brand expert, fostering seamless collaboration with commercial, finance, S&OP, O+O activators, CDO, and zone teams.
- Portfolio & P&L Management: Manage the product portfolio to meet annual business objectives, including new launch maximization, hero product stock optimization, and sales forecast accuracy, alongside A&P budget and P&L ownership.
- O+O Activation & 360 Campaigns: Execute the annual omnichannel activation strategy and impactful 360 campaigns (working closely with media leads/agencies) to boost brand awareness and engagement across the funnel.
- Commercial Excellence: Build appealing selling stories for and with the commercial team and present them into Go to Market meetings.
- Data-Driven Insights: Deep-dive into U&A and consumer studies to translate local relevancy into innovative plans, tracking brand performance with a synthetic, data-driven mindset.
- Competitive Intelligence: Continuously monitor and track the competitive landscape.
Who You Are
- 3 years of relevant experience, preferably in Luxury brands and Beauty Industry.
- Bachelor’s degree in Marketing, Business Administration or equivalent required. Master Equivalent or MBA would be a plus.
- Proven ability to manage portfolios, deliver impactful campaigns, and drive business results.
- Communication Mastery: Excellent command of both Greek and English (written and verbal), with the ability to influence and inspire stakeholders at all levels.
- Mindset: An entrepreneurial spirit with a passion for luxury, "pro at heart," and a talent for driving fast, effective cross-functional collaboration.
We’re committed to guaranteeing inclusive recruitment processes and to advocating for hiring and promoting each candidate in an ethical and equitable way. The Group strictly prohibits discrimination against any applicant for employment because of the individual’s gender identity or expression, sexual orientation, visible and/or invisible disabilities, socio-economic and/or multicultural origins, health conditions, age, religion, or any other characteristics protected by law.
- Reference number: 258250
- Location: Nea Liosia, Greece
- Date posted: 10/15/2026
- Employment type: Full-time
- Professional field: Marketing
- Type of contract: Permanent
- Product & Services
AI Charter: our pact
Why a Pact? At L’Oréal, innovation has been in our DNA for over 115 years. As we invent the future of beauty, we see Artificial Intelligence as a powerful co-pilot, with the firm belief that technology must always serve people. This pact is our commitment to you: we want to be transparent about how we use AI during the recruitment journey, and we invite you to use it in a way that showcases your unique talents. Above all, we believe in a journey that is ethical, transparent, and human.
View our AI Charter (opens in new window)Your marketing journey: no single path for all
At L’Oréal, we believe your growth is as unique as your ambition, and your journey here is never static. We provide an infinite playground where you can build a "Portfolio of Careers" across our 4 divisions and 37+ global brands, moving seamlessly within our playground of possibilities.
- Marketing roles such as like Product Management, Campaign & Content Management, Online Management etc
- A geographic scope such as local market or zone or global (DMI)
- Transversal growth: into different functions such as commercial, digital or general management
- Strategic leadership: growing into roles such as Marketing Director or General Manager
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What our people say
L’Oréal is the amusement park for a Marketeer like me because if you have an innovative spirit, entrepreneurial attitude and strong motivation, L’Oréal enables you to do almost whatever you want.
Damiano, Marketing Manager Vichy, LATAM
What we bring to the table
Please note: The exact benefits can vary depending on your country.
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A Competitive Salary to Secure Your Talent
Our Share & Care commitment ensures you receive a competitive monthly salary that stands out locally, recognizing your contribution to our success.
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Your Health & Well-being First
You'll have access to medical coverage and a range of wellness resources, including mental health support, to ensure you feel your best.
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Unlock Your Potential
From day one, you get full access to our global learning platform with over 10,000 courses to build the skills for your future career.
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Flexibility for a Balanced Life
Find your perfect balance. We offer a hybrid work model and flexible arrangements, so you can manage your professional and personal life effectively throughout your career.
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The Ultimate L'Oréal Experience
Get generous discounts on our entire portfolio of iconic brands and be the first to try our latest product innovations.
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Thriving Community
Enjoy a dynamic work environment designed for connection and growth. From modern, collaborative offices to exciting social events, you'll be part of an ultra-connected network.
Think you’d be a great fit? We’d love to see you apply.
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