Nordic Market insight and category lead (CMI)

Nordic Market Insight and Category Lead - Copenhagen, Denmark

Hello, we're L'Oréal. We're not just building brands, we're shaping how the world experiences beauty (and it takes a lot of cool jobs to do it).Intrigued? Keep reading, this might be the opportunity you've been searching for.

A Day in the Life

Based at our Nordic headquarters in Copenhagen and reporting directly to the Head of Consumer & Market Insights (CMI), you will steer category performance and market sizing across all four divisions. This role drives macro business intelligence, where high-stakes commercial decisions meet deep market understanding.

As the Nordic Market Insight and Category Lead, you are equipped and empowered to turn complex data into actionable business development strategies. Operating within an agile, high-trust team, you will identify category growth opportunities, size future market spaces, and lead our integration of AI-powered analytics to guide commercial investment across the Nordics.

Your main responsibilities will be gathered into these key areas:

• Category Sizing & Market Trends: Analyze market, retail and consumer data across categories to uncover macro market dynamics and pinpoint untapped commercial growth spaces.

• Divisional Business Steering: Partner with Divisional General Managers and Business Development teams to translate category intelligence into concrete business development and portfolio priorities.

• Advanced Analytics & Governance: Deliver structured, high-impact market forecasts and performance presentations to senior leadership, leveraging advanced Excel skills and Power BI fluency.

• AI & Predictive Analytics: Onboard and champion predictive market analytics and next-generation AI tools to modernize our category forecasting and competitive intelligence.

We Are Looking For

You bring deep analytical rigor, strategic business acumen, and a collaborative leadership mindset. You bring: 

• Commercial & Category Acumen: Solid background in market intelligence, category management, or commercial strategy within FMCG or beauty, with a proven track record steering business decisions through data.

• Advanced Data Modeling: Strong operational mastery of Excel; solid hands-on experience with Power BI and syndicated panels, market or consumer data
• Strategic Synthesis: Proven ability to connect disparate data points into cohesive, forward-looking commercial narratives for executive stakeholders.

• Curiosity & Tech Agility: A proactive mindset keen to integrate AI and automated data solutions into market forecasting.

• Language Proficiency: Professional working proficiency in English (written and spoken).

What's In It For You

• A place for you to leave your comfort zone and grow beyond your potential (here, you'll be encouraged to try new things and take risks!) 
• Real responsibility from day 1, there's no sitting on the sidelines at L'Oréal 
• An environment where people of every ethnicity, social background, age, religion, gender and sexual orientation as well as people with disabilities are accepted, can speak up, will thrive and are celebrated! 
• A place where you can contribute to something bigger! Many of our brands have societal/environmental causes to make a concrete difference 
• Our Nordic Benefits: A flexible hybrid work policy (up to 2 days remote), comprehensive health protection, and dedicated on-site well-being and physical health support.

Who We Are

L’Oréal is present in 150 markets on five continents. For more than a century, L’Oréal has devoted itself solely to ‘Create the beauty that moves the world’; it is now the industry world leader with €42 billion consolidated sales. Together, we solve complex challenges at scale, while making sure we stay committed to making the world a more inclusive and a better place for everyone & our planet.

As part of the L'Oréal Nordic Hub, our Copenhagen office unites dynamic teams across Denmark, Sweden, Norway, and Finland to drive the future of beauty in one of the world's most innovative regions.

We’re committed to guaranteeing inclusive recruitment processes and to advocating for hiring and promoting each candidate in an ethical and equitable way. The Group strictly prohibits discrimination against any applicant for employment because of the individual’s gender identity or expression, sexual orientation, visible and/or invisible disabilities, socio-economic and/or multicultural origins, health conditions, age, religion, or any other characteristics protected by law.Wondering how AI is integrated in our L'Oréal recruitment process? Find practical information and advice in our AI Charter.