Manager, Publications — SalonCentric
Clearwater, United States
Run the brand like it's yours.
In Marketing here, you don’t just work on a brand, you run it. From day one, you are expected to operate with the autonomy and accountability of a business owner. That means balancing two extremes: you need the creative vision to shape a brand’s identity, alongside the operational grit to manage a complex portfolio and drive daily execution.
Skills you'll sharpen here
- Big idea creation
- Brand building
- Content creation
- Marketing literacy
- Marketing strategy
- Omnichannel experience design
As well as these, L'Oréal employees are upksilled in AI fluency, data fluency, and critical thinking.
Inside the operation
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What does being a marketer here mean?
Marketing is the strategic heart of our business. You will steer cross-functional teams to turn strategy into reality. With 37+ brands, the scale is massive and the expectations are high. If you want full accountability for both the big ideas and the bottom line, here is where you can do it. Consider this one of the best entry points to a career with us. We're not looking for beauty lovers or experts. We're looking for go-getters with an entrepreneurial spirit.
Manager, Publications — SalonCentric
Clearwater, Florida, United States
Title: Manager, Publications — SalonCentric
Reports To: VP - SalonCentric Marketing
Location: Clearwater, FL
About the Role: We are seeking a highly organized, collaborative and detail-oriented Manager of Publications to lead our comprehensive print media initiatives. This role is for an ambitious professional with a passion for beauty retail who brings strong communication skills, exceptional attention to detail.
You will be the architect of our print presence, coordinating projects from concept through distribution. This requires a thorough understanding of workflow literacy, an eye for elevated design, and exceptional collaboration skills. Working closely with internal teams and external partners, you will help ensure every publication is engaging, brand-aligned, and serves as a powerful tool for our professional beauty audience.
Key Responsibilities:
Publication Production Coordination:
- Manage the entire lifecycle of print projects, from initial content conceptualization and creative brief development to design, layout, proofing, production, and final distribution.
- Track project timelines, asset handoffs, and production schedules to ensure all deadlines are met smoothly.
- Maintain rigorous quality control standards throughout the process, ensuring all printed materials reflect premium quality, brand consistency, and accuracy.
- Oversee color management, paper selection, and finishing techniques to achieve the highest aesthetic and tactile standards expected in the beauty industry.
Retail Catalog & Direct Mail Expertise:
- Lead the comprehensive planning, content development, design, and production of our large-scale retail catalogs, ensuring they effectively showcase our product assortment and drive professional orders.
- Direct the creation and execution of highly targeted direct mail units, leveraging data-driven insights to maximize engagement, response rates, and ROI.
- Collaborate with the publisher to understand postal regulations, mailing logistics, and cost-optimization strategies for efficient distribution.
Agency & Printing Partner Management:
- Identify, evaluate, select, and manage relationships with external design agencies, print production houses, mailing fulfillment centers, and other relevant vendors.
- Negotiate contracts, manage project scopes, and ensure all external partners deliver high-quality work on time and within budget.
- Serve as the primary liaison, providing clear direction, constructive feedback, and fostering strong, collaborative partnerships.
Cross-Functional Collaboration & Integration:
- Partner closely with merchant teams to understand product launches, promotional calendars, pricing strategies, and key selling messages, translating these into compelling print content.
- Work seamlessly with retail teams to understand their needs, gather feedback, and ensure print materials are effective tools for in-store promotion and client engagement.
- Collaborate with the creative services team (copywriters, designers) to ensure visual and verbal content is cohesive, impactful, and on-brand.
Budget & Financial Stewardship:
- Develop, manage, and forecast budgets for all print publication projects, monitoring expenditures and identifying opportunities for cost savings without compromising quality or strategic objectives.
- Provide regular reporting on project costs, timelines, and key performance indicators for print campaigns.
Qualifications:
- Bachelor’s degree in Marketing, Communications, Journalism, Graphic Design, or a related field.
- 6+ years of progressive professional experience in project management, marketing coordination or a similar role. Experience with print production a plus.
- Exceptional organizational and project management skills with a proven ability to manage multiple tasks and competing priorities under tight deadlines.
- Excellent communication, negotiation, presentation, and interpersonal skills, capable of influencing stakeholders at all levels and cross functionally.
- Basic understanding of design production processes, materials, printing, or postal logistics a plus.
- Business acumen with the ability to understand market dynamics, merchandising strategies, and sales objectives.
- Meticulous attention to detail, a keen aesthetic sensibility, and a results-oriented approach to all print endeavors.
- Proficiency in standard office and project management tools; familiarity with Adobe Creative Suite is a bonus but not required.
Authorization to work in the United States on a full-time, permanent, ongoing basis is required. No immigration support/sponsorship offered for this role.
Being present in the office three days a week is considered an essential function of all office-based roles for eligible full-time employees.
- Reference number: 255236
- Location: Clearwater, United States
- Date posted: 10/14/2026
- Employment type: Full-time
- Professional field: Marketing
- Type of contract: Permanent
- Product & Services
AI Charter: our pact
Why a Pact? At L’Oréal, innovation has been in our DNA for over 115 years. As we invent the future of beauty, we see Artificial Intelligence as a powerful co-pilot, with the firm belief that technology must always serve people. This pact is our commitment to you: we want to be transparent about how we use AI during the recruitment journey, and we invite you to use it in a way that showcases your unique talents. Above all, we believe in a journey that is ethical, transparent, and human.
View our AI Charter (opens in new window)Your marketing journey: no single path for all
At L’Oréal, we believe your growth is as unique as your ambition, and your journey here is never static. We provide an infinite playground where you can build a "Portfolio of Careers" across our 4 divisions and 37+ global brands, moving seamlessly within our playground of possibilities.
- Marketing roles such as like Product Management, Campaign & Content Management, Online Management etc
- A geographic scope such as local market or zone or global (DMI)
- Transversal growth: into different functions such as commercial, digital or general management
- Strategic leadership: growing into roles such as Marketing Director or General Manager
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What our people say
L’Oréal is the amusement park for a Marketeer like me because if you have an innovative spirit, entrepreneurial attitude and strong motivation, L’Oréal enables you to do almost whatever you want.
Damiano, Marketing Manager Vichy, LATAM
What we bring to the table
Please note: The exact benefits can vary depending on your country.
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A Competitive Salary to Secure Your Talent
Our Share & Care commitment ensures you receive a competitive monthly salary that stands out locally, recognizing your contribution to our success.
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Your Health & Well-being First
You'll have access to medical coverage and a range of wellness resources, including mental health support, to ensure you feel your best.
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Unlock Your Potential
From day one, you get full access to our global learning platform with over 10,000 courses to build the skills for your future career.
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Flexibility for a Balanced Life
Find your perfect balance. We offer a hybrid work model and flexible arrangements, so you can manage your professional and personal life effectively throughout your career.
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The Ultimate L'Oréal Experience
Get generous discounts on our entire portfolio of iconic brands and be the first to try our latest product innovations.
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Thriving Community
Enjoy a dynamic work environment designed for connection and growth. From modern, collaborative offices to exciting social events, you'll be part of an ultra-connected network.
Think you’d be a great fit? We’d love to see you apply.
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