Skip to main content
L'Oreal Groupe (Home)
Saved jobs

Business Planner

Bucharest, Romania

Own the business, not just the sale.

Commercial roles here go far beyond a standard sales pitch. You will operate in a true O+O (Offline + Online) environment, connecting physical shelves with digital carts across everything from mass market to luxury boutiques and social commerce. The expectations are high: you will negotiate directly with major retailers, take early ownership of your strategy, and manage a real P&L (Profit and Loss). If you want to build sharp omnichannel skills and see your decisions directly impact how the world buys our iconic brands, this is where you do it.

Skills you'll sharpen here

  • Business opportunities identification
  • P&L management
  • Sustainable business model design
  • Negotiation
  • Activation excellence
  • Omnichannel experience design

As well as these, L'Oréal employees are upksilled in AI fluency, data fluency, and critical thinking.

How we do business?

  • You won’t be boxed into a single channel.

    You’ll navigate a massive Offline plus Online (O+O) ecosystem, from mass retail and pharmacies to luxury boutiques and e-commerce, working alongside Marketing to connect physical shelves to digital carts..

  • Expect early ownership and a steep learning curve.

    You won’t sit on the sidelines. You will manage real budgets, drive live negotiations, and deliver immediate business impact. To back you up, our Commerce University will arm you with the exact omnichannel skills needed to thrive here.

Business Planner

Bucharest, București, Romania

Life is too short for a boring career, so build an extraordinary one with us. We believe your career should spark the same thrill and curiosity as your personal interests. Creativity drives everything we do, turning ideas into meaningful impact. With opportunities across brands, markets, and divisions, your growth knows no boundaries.

A Day in the Life

As a Business Planner in the Consumer Products Division Romania, you will play a pivotal role in ensuring the accuracy and efficiency of our sales forecasting and planning processes. Reporting to the Business Planning Manager, you will collaborate with cross-functional teams to optimize forecasts, analyze performance, and ensure product availability to meet market demands. Your role will combine analytical expertise, strategic thinking, and collaboration to drive operational excellence. Your responsibilities will include:

  • Forecasting & Planning:
    • Collaborate with sales, marketing, and demand planners to ensure accurate and consistent forecasting based on historical data, activation plans, and market/client evolution.
    • Lead the monthly sales forecast meetings and propose adjustments to key stakeholders.
    • Monitor forecast accuracy and bias, proposing corrections to ensure high service levels and product availability.
  • Data Analysis & Reporting:
    • Analyze sell-in, sell-out, and stock data to identify trends and opportunities.
    • Maintain and develop complex reports for stakeholders, ensuring clarity and actionable insights.
    • Prepare and present monthly sales performance by channel and category.
  • Cross-Functional Collaboration:
    • Build and maintain strong relationships with sales, marketing, demand planning, and controlling teams.
    • Propose forecasts for product launches in collaboration with marketing and demand planners.
  • Operational Excellence:
    • Ensure stock-in-trade accuracy and support optimization initiatives.
    • Manage complex data and business analyses to drive decision-making.

We Are Looking For
We are seeking a detail-oriented and analytical individual with a passion for planning and operational excellence. The ideal candidate will bring:

  • Experience & Expertise:
    • 2+ years of professional experience in planning (demand/supply/commercial planning) is highly appreciated.
    • Advanced proficiency in MS Office (Excel, PowerPoint); Power BI skills are an advantage.
    • Proven ability to present complex data to audiences at all levels.
  • Skills & Competencies:
    • Strong analytical skills and attention to detail.
    • Excellent communication and collaboration skills, with the ability to work across functions.
    • Exceptional organizational and time-management abilities.
    • Optimization- and automation-oriented work attitude.
  • Mindset & Potential:
    • A proactive and solution-oriented approach to challenges.
    • Resilience, sound judgment, and agility to thrive in a dynamic environment.
  • Education & Languages:
    • A university degree in Business, Economics, or a related field.
    • Fluency in English (both written and spoken).


What’s In It For You

  • Trusted to make an impact from day one. We’ll give you a place to leave your comfort zone and grow beyond your potential, with real responsibility and the right to make mistakes and learn along the way.
  • Limitless career mobility in an environment where people of every ethnicity, social background, age, religion, gender, and sexual orientation are accepted, can speak up, will thrive, and are celebrated.
  • An entrepreneurial spirit from the inside out. You can contribute to something bigger and have the freedom to pitch new ideas to drive fast-paced innovation that makes a concrete difference.
  • Upskilling never sleeps! You’ll have unlimited access to the L’Oréal “MyLearning Platform” to boost your competencies, surrounded by the contagious energy of diverse people with a growth mindset.
  • Comprehensive support with the L'Oréal Share & Care package: 25 days annual leave, meal tickets, health & life insurance, personalized Onboarding Plan, career coaching, yearly sports activities compensation, and more.
  • Cherry on the cake: enjoying products from our brands’ portfolio on special occasions.

Who We Are

L’Oréal is present in 150 markets on five continents. For more than a century, L’Oréal has devoted itself solely to ‘Create beauty that moves the world’; it is now the industry world leader with €42 billion consolidated sales. Together, we solve complex challenges at scale, while making sure we stay committed to making the world a more inclusive and a better place for everyone & our planet.

We’re committed to guaranteeing inclusive recruitment processes and to advocating for hiring and promoting each candidate in an ethical and equitable way. The Group strictly prohibits discrimination against any applicant for employment because of the individual’s gender identity or expression, sexual orientation, visible and/or invisible disabilities, socio-economic and/or multicultural origins, health conditions, age, religion, or any other characteristics protected by law. 

Want to discover more about L’Oréal Careers? Get the insider tips from L’Oréal recruiters on TikTok @LorealGroupe!

Beware of recruitment scams! L'Oréal only accepts applications through our official careers website. If you encounter suspicious recruitment activity, please report it immediately. 

  • Reference number: 260876
  • Location: Bucharest, Romania
  • Date posted: 11/10/2026
  • Employment type: Full-time
  • Professional field: Commerce
  • Type of contract: Permanent
  • Sales
Explore this location

AI Charter: our pact

Why a Pact? At L’Oréal, innovation has been in our DNA for over 115 years. As we invent the future of beauty, we see Artificial Intelligence as a powerful co-pilot, with the firm belief that technology must always serve people. This pact is our commitment to you: we want to be transparent about how we use AI during the recruitment journey, and we invite you to use it in a way that showcases your unique talents. Above all, we believe in a journey that is ethical, transparent, and human.

View our AI Charter (opens in new window)

What our people say

Commerce here moves fast, but you have total autonomy. You can go deep as an RGM expert or go broad across divisions and business models. You build the path you want.

Adam, Chief Growth Officer - Luxe, SAPMENA

What we bring to the table

Please note: The exact benefits can vary depending on your country.

  • A Competitive Salary to Secure Your Talent

    Our Share & Care commitment ensures you receive a competitive monthly salary that stands out locally, recognizing your contribution to our success.

  • Your Health & Well-being First

    You'll have access to medical coverage and a range of wellness resources, including mental health support, to ensure you feel your best.

  • Unlock Your Potential

    From day one, you get full access to our global learning platform with over 10,000 courses to build the skills for your future career.

  • Flexibility for a Balanced Life

    Find your perfect balance. We offer a hybrid work model and flexible arrangements, so you can manage your professional and personal life effectively throughout your career.

  • The Ultimate L'Oréal Experience

    Get generous discounts on our entire portfolio of iconic brands and be the first to try our latest product innovations.

  • Thriving Community

    Enjoy a dynamic work environment designed for connection and growth. From modern, collaborative offices to exciting social events, you'll be part of an ultra-connected network.

Think you’d be a great fit? We’d love to see you apply.

Don't rush off.
Subscribe to our job alerts.

Don't see what you're looking for? Sign up and we'll notify you when a relevant job becomes available. All fields with an asterisk (*) are required.

Interested In