Senior Social Manager

Senior Social Manager

Hello, we're L'Oréal. We're not just building brands, we're shaping how the world experiences beauty (and it takes a lot of cool jobs to do it).Intrigued? Keep reading, this might be the opportunity you've been searching for.

A Day in the Life

You lead the social media strategy, driving consumer engagement, brand relevance, and community growth across our brand portfolio. Reporting to the Head of Digital, you define how our stories come alive across key platforms to turn cultural trends into commercial momentum.

• Define and steer the overarching social media strategy, editorial calendars, and content architecture across social platforms.

• Lead creative concepting and social-first content production, partnering with creative agencies, internal creators, and advocacy teams.

• Collaborate with Paid Media and Brand Marketing to align organic storytelling with paid amplification and product launch milestones.

• Monitor social listening, community sentiment, and platform algorithm changes to optimize real-time content performance, engagement rates, and reach.

We Are Looking For

You bring strategic vision, editorial instinct, and a deep understanding of platform culture, creator dynamics, and digital consumer behaviour. You bring:

• Social Media Strategy: Proven track record in building and scaling high-engagement brand channels and content ecosystems.

• Content Production & Direction: Expertise in social-first creative development, short-form video storytelling, and agile creative testing.

• Community & Advocacy Integration: Skill in leveraging creator partnerships, user-generated content, and community interactions to build brand love.

• Data & Performance Analytics: Capability to interpret social listening metrics, platform analytics, and campaign insights to guide creative decisions.

• English Proficiency: Professional working proficiency in English, comfortable presenting strategies and coordinating cross-functional teams.

What's In It For You

• A place for you to leave your comfort zone and grow beyond your potential (here, you'll be encouraged to try new things and take risks!)

• Real responsibility from day 1, there's no sitting on the sidelines at L'Oréal

• An environment where people of every ethnicity, social background, age, religion, gender and sexual orientation as well as people with disabilities are accepted, can speak up, will thrive and are celebrated!

• A place where you can contribute to something bigger! Many of our brands have societal/environmental causes to make a concrete difference

Who We Are

You are a strategic thinker, balance an end-to-end vision with operational excellence, drive change, and shape how we win in a fast-evolving market. You foster an inclusive culture and grow diverse teams where everyone thrives.

At L'Oréal, we lead the beauty industry with iconic global brands across luxury, mass market, professional salon, and dermatological beauty. Our digital teams cultivate an entrepreneurial culture where creativity meets tech and consumer insights, empowering you to shape the future of beauty.

We’re committed to guaranteeing inclusive recruitment processes and to advocating for hiring and promoting each candidate in an ethical and equitable way. The Group strictly prohibits discrimination against any applicant for employment because of the individual’s gender identity or expression, sexual orientation, visible and/or invisible disabilities, socio-economic and/or multicultural origins, health conditions, age, religion, or any other characteristics protected by law.Wondering how AI is integrated in our L'Oréal recruitment process? Find practical information and advice in our AI Charter.Ready to apply? careers.loreal.com is the official trusted website.