Calling all innovators, disruptors, and dreamers!
Join us at L’Oréal, the world's #1 beauty company present in over 150 markets. For over a century, we have been transforming; fueled by data, tech, innovation, and science. Together, we tackle big challenges while making sure we stay committed to making the world a more inclusive and a better place for everyone & our planet. So, let's team up and create the beauty industry of the future together!
In the L'Oréal Dermatological Beauty Division, we change people's lives by creating the ‘beauty of health’ with our iconic brands (La Roche- Posay, Vichy, CeraVe, Skin Ceuticals). With the most prescribed brands by dermatologists and other specialists, our division is maintaining a double-digit growth worldwide for the last 5 years which is fueled by +7.5k employees around the world.
Key responsibilities
Build the promotional strategy for the brand and lead transversal promotions (Lunar New Year, 15ml, Xmas…) & specific promotions:
- Analyse the competition and collect insights (new trends, social listening)
- Brainstorm on the promotional offers with the marketing and commercial teams
- Analyse the financial viability
- Lead the execution (forecasts, create the designs with the suppliers)
- Implement the 360 activation on all channels to support the animation
- Present the offer to the reps and support them.
- Gather feedbacks on the promo from clinics and the commercial field.
- Track and analyse the success of each promo.
- Present the postmortem to the marketing and commercial teams.
Manage and support all the in-clinic events to drive sell out.
Lead the gift with purchase (gwp) strategy for the brand:
- Analyse the competition and collect insights (new trends, social listening)
- Analyse the financial viability.
- Manage the budget
- Negotiate with suppliers and source items while following best practices.
- Work closely with suppliers and make sure the production is on track.
- Present the offer to the reps and support them.
- Gather feedbacks from clinics and the commercial field
- Present the postmortem to the marketing and commercial teams
Manage always-on marketing materials and adapt them in English/French with our suppliers:
- Brochures
- Brand book
- Prospecting book
- Retail bags
Support specific marketing materials for important groups of clinics
- Create specific marketing and commercial materials for these groups
- Opening material for clinics
- Events personalization
Gather feedbacks within our best clinics with quarterly questionnaires and clinics visits to build our strategies.
Non permanent merchandising: create collateral prints for clinics.
Professional &Technical Competencies
- Degree in marketing or another field
- Good level of English and French spoken & written
- Good knowledges of Excel and Power Point
- Good balance between creative and analytical skills
- Good coordination and organization skills
- Rigorous, autonomous, and multi-tasks
- Agility, entrepreneurial spirit and strong team spirit mindset
Benefits
- Competitive health/dental insurance and participation in the Registered Retirement Savings Plan (RRSP) from your first day!
- Defined benefit and defined contribution pension plan
- Access to a 24/7 telemedicine service (Maple)
- Hybrid work model (minimum 3 days/week in the office)
- Special Friday schedules
- Subsidized cafeteria, free coffee, soups, and tea
- Access to numerous virtual learning platforms
- Phenomenal vacation policy
- Paid year-end holiday week
- $500 wellness account per year
- Exclusive employee discounts of up to 50% (WOW!)
- Free BIXI membership and STM discounts
- Reimbursement of professional licenses
- And much more!
We’re committed to guaranteeing inclusive recruitment processes and to advocating for hiring and promoting each candidate in an ethical and equitable way.
The Group strictly prohibits discrimination against any applicant for employment because of the individual’s gender identity or expression, sexual orientation, visible and/or invisible disabilities, socio-economic and/or multicultural origins, health conditions, age, religion, or any other characteristics protected by law.
We are proud to be an equal opportunity employer.