Division: L’Oréal Dermatological Beauty (LDB) Location: 10 Hudson Yards, NYC Reports To: AVP, E-Commerce – Aesthetics DMI
Who We Are: For more than a century, L’Oréal has devoted its energy and scientific excellence to one soul purpose: Beauty. Our mission is to offer each person around the world the best of beauty in terms of quality, efficacy, safety, and sincerity. At L’Oréal Dermatological Beauty, we are the world leader in dermo-cosmetics, pioneering the future of skincare by adding health to beauty.
skinbetter science, the newest powerhouse in our portfolio (alongside CeraVe, La Roche-Posay, Vichy, and SkinCeuticals), is a high-growth, physician-dispensed brand. We are looking for a visionary digital leader to architect our global Direct-to-Consumer (DTC) future.
The Role: Lead the Digital Transformation As the Director of Global DTC eCommerce for skinbetter science, you are the architect of our digital flagship. You will drive explosive growth in the US while engineering the blueprint for our 2027 global expansion. This is not just about managing a site; it is about building a scalable, premium, and data-driven ecosystem that brings clinical excellence to the digital consumer.
What You Will Achieve:
- Architect the Global Blueprint: Design the "Global Brand Layer"—a scalable DTC model that allows the US success story to be exported seamlessly to international markets.
- Drive Data-Centric Growth: Master the funnel. Obsess over consumer-centric KPIs—traffic, conversion, and revenue—to optimize the user journey from discovery to loyalty.
- Partner for Innovation: Act as the strategic bridge between Global CDMO, IT, and local markets to prioritize the roadmap and pilot cutting-edge services.
- Elevate the Brand Experience: Oversee the harmony of site content, UX/UI, transactional media, SEO, CRM, and premium services.
- Mentor & Lead: Foster a culture of excellence by managing and developing a diverse team of digital experts, encouraging an entrepreneurial spirit.
Who You Are:
- A Digital Strategist: 10–15 years of experience in high-growth DTC eCommerce, with a deep understanding of the technical and business levers that drive conversion.
- A Matrix Navigator: You thrive in a fast-paced environment and know how to influence stakeholders across different functions and geographies.
- An Analytical Leader: Expert in data and statistics, with the ability to translate complex metrics into actionable business plans.
- An Entrepreneurial Mindset: Self-motivated, results-oriented, and always looking for the "next" in digital innovation.
What We Offer:
- Comp & Benefits: Salary range $140,800 - $200,000 + Medical, Dental, Vision, 401K, and Pension Plan.
- Beauty Perks: Monthly mobile allowance, product stipends, and VIP access to our internal Company Shop.
- Flexibility: Hybrid Work Policy (3 days in-office) and Summer Fridays.
- Growth: Unlimited access to e-learning and global mentorship programs.
Diversity, Equity & Inclusion at L’Oréal: Don’t meet every single requirement? At L'Oréal, we are dedicated to building a diverse, inclusive, and innovative workplace. If you’re excited about this role but your past experience doesn’t align perfectly with the qualifications listed, we encourage you to apply anyway! You may just be the right candidate for this or other roles.
We are an Equal Opportunity Employer and take pride in a diverse environment. We would love to find out more about you as a candidate and do not discriminate in recruitment, hiring, training, promotion, or other employment practices for reasons of race, color, religion, gender, sexual orientation, national origin, age, marital or veteran status, medical condition or disability, or any other legally protected status.
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