“Chinese innovation is becoming an inspiration for the rest of the world, and China is already a key engine in L’Oréal’s efforts to transform itself and become a ‘global leader in beauty tech’. A growing number of innovations from China have ‘set sail’ and opened up new channels for the future development of the global beauty industry.” Said Agon: “Compared to the rest of the world, Chinese consumers are more familiar with digital technologies. The level of professional competency is also higher. We believe that L’Oréal China will be able to stand at the forefront of beauty tech developments around the world, and that Chinese consumers will be the first to welcome an even better future made possible by beauty tech.”
Comentó Jean Paul Agon, CEO de L'Oréal.