Seoul
Digital
Full - Time
19-Apr-2022
[L'oreal Korea] E-Commerce Growth Manager - CORP Digital team


[JOB SUMMARY]

Develop growth strategy and projects for E-Commerce business with strong collaboration with key partners and Division/ Brand E-Com/ Digital teams of LOK


[CORE WORK ACTIVITIES] 

Define growth strategy for key E-Commerce partners (Coupang, Naver, SSG, Lotte, etc.) based on a strong understanding of 
  • E-Com business dynamics for each channels (Pure player, e-retailer, vertical, Q-Commerce, etc.) incl. promotion, pricing, search, etc.  
  • Beauty category / consumer / trend especially for on-line
  • Promotion / Pricing strategy of not only for LOK brands but also for Competitor brands  
  • Performance media planning and execution 
  • Store operation incl. OOS, Search, Display, Contents management, etc.  
  • Sales / Digital performance KPIs 

Find key business opportunities for LOK brands not only to increase the sales but also to build strong brand equity via innovative activities based on a strong understanding of 
  • Brand equity and strategy of each brand 
  • Marketing calendar / NPD pipeline of each brand 
  • Innovation trend/pipeline within L’Oreal group 

Facilitate corporate projects (Festivals, Campaigns, Category management, etc.) to link LOK brands and key E-Commerce partners based on strong communication skills/project management skills 


[QUALIFICATION]
  • Bachelor’s degree or above
  • 10+ years of total service year
  • 5+ years of E-Commerce Sales or E-Commerce Marketing
  • Beauty / FMCG experience is plus
  • Fluent in both Korean and English
  • Strategic and analytic thinking
  • Good and proactive communication skills
  • Self-motivated with a strong passion for winning 

*Please attach your KR/EN resume when you apply*
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