Brand Manager / Senior Brand Manager, Maybelline New York

Are you passionate about contemporary marketing that is for the first time shaped & driven by L’Oréal?  

Then joining L’Oréal Consumer Product Division in the role of “Brand Manager/Senior Brand Manager” might be the opportunity that you’ve been looking for!

Now we are looking for an entrepreneurial & experienced Marketer with a strong Brand Management, Digital and Retail expertise that will lead Maybelline New York.  

In this role You will:

  • Be responsible for one of the category inside Maybelline New Your Brand
  • Work together with Brand Business Leader on the strategic directions and the 3-year marketing plan, guide portfolio priorities (new launches, pillar products’ renewal and animation of core catalogue).
  • Steer the collection and analysis of consumer and market insights, share findings with the zone to ensure the consistency of new product development with the country’s needs.
  • Take ownership of international launches and create the right angle of attack locally to build integrated, engaging consumer brand experiences locally.  
  • Together with Brand Business Leader you will manage the budget (sales forecast, price strategy, profitability of the brand, P&L, etc.)
  • Lead the marketing mix strategies (IMC/360/Digital/Retail) and the adaptation of communication (imagery, digital, point of sales)
  • Mobilize other departments (Category Development, Commercial Teams, Supply chain, Financial Controlling, etc. ) and partner agencies to develop a broader business strategy and execution plans.  
  • Influence e commerce Strategy  
  • Influence Advocacy Brand plans.  
  • Influence media and promotion plans
  • Influence market research plans
  • Innovate and unleash value from within.  
  • Report to Brand Business Leader of Maybelline New York. 

 

You are perfect match if You have:

  • 4+ / 6+ years of experience in Marketing / Brand Management
  • Sales / Digital / E com / Advocacy experience will be considered a plus.
  • Master’s degree in business management will be considered a plus.  
  • Proficient English communication skills (written & verbal). 

 

You are:

  • Entrepreneurial. Every single day, you spot opportunities to shake things up and change the world for the better.
  • Driver. There’s no blueprint for the future. You’ll have to design it.
  • Only human. You’ll screw up sometimes, but you have no fear of failure because you’re smart enough to learn from mistakes.
  • Ambitious. You crave success and we’ll support you all the way. That way, we all win.
  • Innovative. Although, there is no need always to invent the wheel.  
  • Respectful. Whether you’re talking to our CEO or anyone else, you treat everyone the same.
  • One of the gang. Even if you’re Superman or Wonder Woman, you recognize that teams are the real heroes. And so do we.
  • Open. To new ways of doing things. To other people’s (sometimes crazy) ideas.
  • You. You’re real. And you’re true to yourself. We cherish and celebrate diversity, so you’ll feel right at home whoever you are. 

 

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