Are you a results-driven manager with a passion for growing brands in the professional beauty industry? Do you excel at developing teams and executing breakthrough activation plans across the diverse Nordic markets? If so, this is your opportunity to lead the B2B strategy and GTM activations for our iconic brands and shape the future of beauty. We are currently looking for a Nordic O+O B2B Brand Activation Manager in our Professional Products Division based in Copenhagen.
Your Mission…
As our Nordic O+O B2B Brand Activation Manager, you will lead the brand activation strategy for our B2B channels (salons & indirect) with a customer and consumer-centric approach. This is a pivotal managerial role reporting to the Nordic Brand Director, where you will lead a team and help shape our success in a dynamically changing marketplace.
Your key job accountabilities will be to:
- Lead Strategic Activation & Go-To-Market: Develop and execute the B2B activation and channel strategy across the Nordics. You will activate key innovations and drive Go-To-Market plans that connect marketing and commercial strategies to deliver on business objectives.
- Develop & Lead Your Team: Lead, coach, and develop a team of local O+O Country Activation Managers and a B2B Brand Activation Graduate, ensuring their growth and the expertise of the local marketing teams.
- Drive Commercial Excellence & Partnerships: Develop breakthrough sell-out concepts with salon partners to drive growth and create impactful omnichannel experiences. You will analyze campaign performance to ensure a high ROI and manage the brand’s activation on our B2B E-commerce platform, L’Oréal Partner Shop.
- Manage Stakeholders & Resources: Act as the voice of the markets by driving insights and managing key stakeholders across the Nordics for excellent campaign execution. You will also allocate and manage the marketing budget in close collaboration with brand and local teams.
We Are Looking For
We are seeking an experienced leader with a commercial, results-driven mindset and a proven track record. You are a strategic thinker who excels at leading complex projects and developing people in a dynamic, matrix organization. To succeed in this role, you should ideally have:
- 4+ years of experience from a similar role, demonstrating Activation Excellence in a B2B environment.
- Strong project management skills and confidence in leading complex projects, showcasing excellent Stakeholder Management in a large matrix organization.
- A commercial mind-set and be results-driven, with strong analytical skills and experience in Budget Management to analyze complex data and drive insights.
- Excellent communication skills and proven Cooperation from previous experience working cross-functionally and leading teams.
- A customer-centric approach to Brand Local Adaption, tailoring strategies to resonate effectively within the diverse Nordic markets.
- Fluency in English is required; proficiency in one of the Nordic languages is a strong advantage.
We are looking for our new Nordic O+O B2B Brand Activation Manager to start as soon as we have found the right candidate. The position is permanent. Applications are reviewed on a rolling basis. We welcome everyone to apply no matter your gender, ethnicity, physical abilities, religion, or sexual orientation.
What’s In It For You
From the start, you'll have great responsibility, challenges, and opportunities, including an individual career plan and coaching leadership. Enjoy extensive training, competitive benefits, modern offices, and a dynamic, international working environment with engaged and skilled colleagues. Our Nordic organization includes nearly 1000 employees across the four Nordic capitals.
Furthermore, we offer:
- A place for you to leave your comfort zone and grow beyond your potential (here, you’ll be encouraged to try new things and take risks!)
- Real responsibility from day 1, there’s no sitting on the sidelines at L’Oréal
- An environment where people of every ethnicity, social background, age, religion, gender and sexual orientation as well as people with disabilities are accepted, can speak up, will thrive and are celebrated!
- A place where you can contribute to something bigger! Many of our brands have societal /environmental causes to make concrete difference.
Who We Are
L’Oréal is present in 150 markets on five continents. For more than a century, L’Oréal has devoted itself solely to ‘Create beauty that moves the world’; it is now the industry world leader with €42 billion consolidated sales. Together, we solve complex challenges at scale, while making sure we stay committed to making the world a more inclusive and a better place for everyone & our planet.
At L'Oréal Professional Products Division, we have more than 115 years of avant-garde to define the present and shape the future of professional beauty. We are an open space for innovation and technology while we take care of the planet, creating more hope and less waste, we create as unique experiences in every channel, just as unique as you are. We are the cutting edge.
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