Job Title: Director – Revenue Growth Management, Pricing Strategy (Luxe)
Division: L’Oréal LUXE
Location: New York, New York, NY
Reports To: VP, Revenue Growth Management
About RGM at L'Oréal Luxe
- The Revenue Growth Management (RGM) team at L’Oreal USA Luxe drives sustainable, profitable growth across five strategic levers — Pricing, Promotion, Sets, Mix, and Trade Terms — with a clear ambition: to identify and deliver savings across trend cycles that protect Gross Margin and fuel A&P investment
- The team reports into the Chief Growth Officer (Sales), and is fully embedded business function — a permanent strategic partner at the heart of Division decision-making: always close to the business, grounded in data, and built for impact
The Role
- Transversal, total L'Oréal Luxe USA scope — 20 brands (incl. Lancôme, Yves Saint Laurent, Giorgio Armani, Kiehl's, IT Cosmetics, Urban Decay), 3 categories (Make-Up, Skincare, Fragrance), all retail channels
- Owns the pricing lever across the full portfolio — a highly visible and margin-critical lever of the five RGM levers
- Provides a division-wide perspective on pricing strategy, optimization, and elasticity — shifting between macro strategic brand ladders across consumer segments and granular SKU-level price elasticity analysis with equal command
- Partners directly with Brand General Managers, Zone, Global RGM, Brand Controlling, and Category Management to ensure every pricing decision is deployed with strategic intent, protecting Gross Margin (GM) and fueling brand equity
Key Responsibilities
📊 Pricing Strategy & Portfolio Optimization
- Build and maintain a 360° pricing framework across consumer segments and willingness-to-pay – establishing a robust brand ladder tailored to each brand's strategy and equity positioning
- Own end-to-end pricing strategy across all segments, leading the pricing contribution to achieve the valorization target [defined twice a year] and net growth
- Lead portfolio prioritization and actions — maximizing price increases on the existing portfolio, sizing volume/units impact, and determining "right first time" pricing on launches with integrated cannibalization risk assessments
- Define and enforce pricing corridors (including SRP and brand price ceilings) to protect brand value, prevent margin erosion, and align brand positioning across key retailer hallmarks
- Oversee strategic pricing research (including conjoint analyses) with external marketing agencies and L’Oreal USA pricing Excellence multi division team, to determine optimal product architecture, package sizing, and price points to maximize sales and profit
📈 Financial Modeling & P&L
- Build and maintain pricing ROI and elasticity models by brand, product, and category — translating historical SRP changes into forward-looking recommendations
- Track price achievement and realized margins vs. the 2027 RGM Frame, securing full gross-to-net transparency down to the SKU level
- Monitor competitor pricing and market inflation KPIs to ensure pricing actions deliver sustainable value rather than volume contraction
- Partner with Brand Controlling on Gross-to-Net transparency and lead P&L simulation work to integrate targeted Gross Margin impact in every planning cycle
- Develop dashboards and decision-support tools embedded directly into brand and commercial workflows to automate scenario planning
🌐 Governance & Stakeholder Engagement
- Serve as the primary RGM voice on pricing at Division level — trusted partner to Sales, Brand GMs, CMOs, and Finance leadership
- Connect US Luxe brands to total L'Oréal USA, North America Zone, and Global RGM — anchoring all pricing initiatives in the 2027 RGM Frame to ensure local strategies are grounded locally and aligned globally
- Present division-wide pricing recommendations to senior executives with the confidence to challenge assumptions, own a point of view, and drive alignment and valorization savings
- Enforce RGM governance and process – defining clear RACIs, managing retroplanning, conducting systematic post-mortems on pricing decisions, and actively collaborating with Category Management teams across all categories
Who You Are & What You Bring
- Brand grounded strategist — bridges P&L rigor and brand strategy instinctively, connecting pricing decisions to financial outcomes across a diverse portfolio
- Compelling communicator — distills complex data into clear, executive-ready narratives for Brand GMs, CFO, and senior leadership
- Fast, rigorous problem-solver — structures ambiguous questions quickly and delivers clear recommendations
- Curious business partner — proactive, long-term minded, and deeply invested in brand and division performance
- Passionate about Beauty — authentic enthusiasm for luxury and prestige market dynamics
Experience & Background:
- ~7-10 years in Brand Controlling, Revenue Growth Management (corporate or consulting), or a strategic commercial role within luxury, prestige beauty, or CPG
- Advanced Excel and financial modeling skills — hands-on P&L, ROI, and promotional scenario modeling across multiple brands and categories
- Deep fluency in Gross Margin and Net Revenue mechanics and how promotional decisions flow through to business results
- Proven ability to influence senior leadership – owning and defending recommendations at GM and CMO level
- Comfortable working at pace and at scale across a broad, complex portfolio
- Strong academic credentials from a top-tier institution — Finance, Economics, Data Analytics, Engineering, or Marketing
Additional Benefits Information As Follows:
Salary Range:$138,500 – $200,800 (The actual compensation will depend on a variety of job-related factors which may include geographic location, work experience, education, and skill level)
- Competitive Benefit Package (Medical, Dental, Vision, 401K, Pension Plan)
- Hybrid Work Policy (3 Days in Office, 2 Days Work from Home)
- Flexible Time Off (Paid Company Holidays, Paid Vacation, Vacation Buy Program, Volunteer Time, Summer Fridays & More!)
- Access to Company Perks (VIP Access to L’Oréal’s Internal Shop for Discounted Products, Monthly Mobile Allowance)
- Learning & Development Opportunities (Unlimited Access to E-learnings, Lunch & Learn Sessions, Mentorship Programs, & More!)
- Employee Resource Groups (Think Tanks and Innovation Squads)
- Access to Mental Health & Wellness Programs
Don’t meet every single requirement?At L'Oréal, we are dedicated to building a diverse, inclusive, and innovative workplace. If you’re excited about this role but your past experience doesn’t align perfectly with the qualifications listed in the job description, we encourage you to apply anyways! You may just be the right candidate for this or other roles!
We are an Equal Opportunity Employer and take pride in a diverse environment. We would love to find out more about you as a candidate and do not discriminate in recruitment, hiring, training, promotion, or other employment practices for reasons of race, color, religion, gender, sexual orientation, national origin, age, marital or veteran status, medical condition or disability, or any other legally protected status.
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