Hello, we’re L’Oréal,
We're not just building brands, we're shaping how the world experiences beauty (and it takes a lot of cool jobs to do it). Intrigued? Keep reading, this might be the opportunity you've been searching for.
A Day in the Life
As a Data Driven Experiences Specialist, reporting to the Data Driven Marketing Manager, you will be a key player in shaping the future of beauty in the Central America and Andean Region. You'll work closely with marketing teams and external providers to build a robust data infrastructure, ensuring high-quality data fuels our marketing strategies. This role offers a unique opportunity to leverage your expertise in data-driven decision-making to drive significant growth for L'Oréal. You will be working on interesting projects, using cutting-edge technologies and collaborating with a diverse, high-performing team.
- Data Acquisition & Management: Develop and execute a comprehensive data acquisition plan in collaboration with marketing teams, focusing on increasing the volume and quality of our 0P and 1P data across the Central America and Andean Region. This includes defining KPIs, monitoring performance, and managing SLAs with external agencies.
- Data Quality & Optimization: Monitor the quality of agency deliverables, ensuring data accuracy and consistency. Implement and continuously improve our Web + SEO processes, promoting a test-and-learn culture and documenting best practices.
- Data Profiling & Segmentation: Collaborate with the broader DDX team to profile and segment data for effective marketing activation. Analyze data insights to identify opportunities for improvement and adjust the data acquisition plan as needed.
- Stakeholder Management: Build and maintain strong relationships with internal clients (marketing teams) and external providers, ensuring effective communication and collaboration.
We Are Looking For
The ideal candidate possesses a blend of analytical skills, business acumen, and a passion for data-driven decision-making. They are a proactive problem-solver with a proven track record of success in similar roles (3 to 6 years of experience).
- Business Relationship Management: Exceptional ability to build and maintain strong relationships with internal and external stakeholders.
- Data-Driven Decision Making: Proven ability to leverage data insights to inform strategic decisions and drive business outcomes.
- Consumer Profiling & CLV Analytics: Understanding who our customers are, what they need, how they behave, and the value they bring to our business.
- Search Techniques: Expertise in search strategies to optimize website visibility, drive traffic through search engines, and acquire high-quality users.
- Project Management: Ability to manage multiple projects simultaneously, prioritize tasks effectively, and meet deadlines.
What’s In It For You
- A place for you to leave your comfort zone and grow beyond your potential (here, you’ll be encouraged to try new things and take risks!)
- Real responsibility from day 1, there’s no sitting on the sidelines at L’Oréal
- An environment where people of every ethnicity, social background, age, religion, gender and sexual orientation as well as people with disabilities are accepted, can speak up, will thrive and are celebrated!
- A place where you can contribute to something bigger! Many of our brands have societal /environmental causes to make concrete difference
Who We Are
L’Oréal is present in 150 markets on five continents. For more than a century, L’Oréal has devoted itself solely to ‘Create beauty that moves the world’; it is now the industry world leader with €42 billion consolidated sales. Together, we solve complex challenges at scale, while making sure we stay committed to making the world a more inclusive and a better place for everyone & our planet.
Today, L’Oréal includes over 9k experts in beauty tech, digital, data and e-comm and is constantly growing. Championing Beauty Tech, we invent the beauty of the future while becoming the company of the future. To achieve this ambition, L’Oréal continues to recruit diverse, innovative, skilled, and passionate minds in different tech domains such as Data, Digital, Cloud, Cyber Security, IT Architecture, DevOps, Applications, and Infrastructure.
We’re committed to guaranteeing inclusive recruitment processes and to advocating for hiring and promoting each candidate in an ethical and equitable way.
The Group strictly prohibits discrimination against any applicant for employment because of the individual’s gender identity or expression, sexual orientation, visible and/or invisible disabilities, socio-economic and/or multicultural origins, health conditions, age, religion, or any other characteristics protected by law.