[L'oreal Korea] Atelier Cologne_Communication Specialist
JOB SUMMARY
Luxe Div. _AC - Communication Specialist ~ Sr. Communication Specialist
We are looking for a self-motivated and talented communications manager to lead our communications team. In this position, you will be in charge of producing high-quality content that engages customers and builds strong brand awareness.
Your main duties will include creating branded content, organic SOV, press releases, articles, and other communication opportunities to share Atelier Cologne brand, products, and mission.
CORE WORK ACTIVITIES
- Define the communication strategy to develop the brand image and visibility and reinforce brand awareness and engagement.
- Build and implement a 360° external communication, events, and digital strategy in consistency with the global brand communication direction and the local business strategy.
- Develop and implement holistic communication campaigns on product launches, Key pillar animation, and overall brand equity building.
- Develop a strategy for social community management, including local accounts and social community.
- Responsible for developing local collaboration content and innovations to build brand’s competitive edge.
- Closely monitor digital coverage and take proactive action to maintain a favorable brand image, identify brand-related issues, anticipate crisis, and coordinate with country corporate communication team.
- Build and manage good relationships with brand ambassadors, spokespersons, and influencers
- Manage communication budget
QUALIFICATIONS
- Education: University graduate
- Years of experience: 3~6 years
- Professional Experience: Minimum 3 years experience in brand PR in the cosmetic/FMCG industry will be desirable
- Language: Fluent in both Korean and English
- Other Skills: Digital proficiency: MS PPT, Excel, Word
(*Please attach your updated Eng. resume when you apply*)