Hoofddorp, North Holland
CMO & Digital
Jornada Completa



About L’Oréal

L'Oréal has been a world leader in the cosmetics business for more than 100 years and has grown into one of the largest FMCG companies in the world. With international brands such as L'Oréal Paris, Garnier, Kérastase, Lancôme, Giorgio Armani and Vichy, we offer relevant products for every consumer.


Who am I?
As Digital Media Manager, you are part of the Media Team, together with the Media Director and the Media Manager. The media team ensures an optimal investment in Media in order to grow our brands together with the business teams. 

The Digital Media Manager drives knowledge and quality of all digital channels with a focus on full funnel media execution. You'll collaborate closely with our media agency and partners such as Google, Facebook, and TikTok to drive innovation and to develop hypotheses for media tests and innovative approaches, constantly seeking ways to elevate our digital & retail campaigns. 

You collect best practices and share these with the different marketing teams to upskill the organization and to increase our media performance.



Your responsibilities

  • You will play a crucial role within the media team by spearheading the development of our digital and retail media strategy.        You’re essential in not only defining this framework but also ensuring its successful implementation across all marketing teams. You will act as the guardian of execution, ensuring the strategy is brought to life effectively and delivers impactful results
  • Managing the partnership with the digital  & retail media team from our agency and work closely together with the marketing and e-com specialists in the four divisions of L’Oréal
  • Drive, own and execute the Test & learn agenda: translate JBP’s with Google, Facebook & TikTok, into the Test & learn plan and add local relevancy to it. Implement this into our media strategy and tactics to drive more efficient and impact full media campaigns
  • With your knowledge on 1&2P (retailer data) media activation & growth, you’ll prepare L’Oréal BNL further for the cookieless era by driving the 1&2P T&L agenda, ensuring we’re ahead of the curve and set up for continued success
  • You are the expert and resource related to digital media knowledge & execution within L’Oréal. Making you the go-to person for digital media questions and answers within L’Oréal.
  • As the expert on digital media, you’ll upskill the digital media knowledge of the marketeers (f.e. new formats/channels/tactics)


Our ideal candidate has:

  • A Bachelor degree 
  • Digital experience and is data driven
  • Strong analytical skills and an eye for details
  • Can set priorities in a VUCA world
  • Speaks English, and either Dutch or French
  • 4+ years of work experience and some years in a digital role within a media agency


What do we offer?

  • An inspiring work environment with ambitious colleagues, where working Agile is the norm Broad career path possibilities within and outside of the corporate CDMO team, both in The Netherlands and internationally
  • A competitive salary and good secondary employment benefits (profit sharing, retirement, healthcare, etc.)
  • Discount on our products
  • Broad and professional training offerings



Finally, a great added value of working at L'Oréal is that you will be working with so many different people and functions. This offers you the opportunity to broaden your knowledge about different stakeholders. 




L’Oréal would like their personnel to represent the diversity of the Benelux society. We welcome everyone regardless of origin, gender, age, sexual orientation, philosophical or political conviction, disability, etc.


A diversified workforce in every function and on all levels strengthens our creativity and our understanding of consumers and it enables us to develop and market products that are relevant

(Jean-Paul Agon, Chairman of L’Oréal)



How to apply

Are you ready for this challenge and do you meet the conditions?

Then apply quickly!


Do you want to know what it's like to work for L'Oréal Benelux?

Check out our LinkedIn page:éal/life/


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