*This job is to be filled during the year 2026
JOB SUMMARY
Within the strategic Olfactive Market Intelligence and Fragrance Valorization department, the Fragrance Valorization & Storytelling Manager plays a pivotal role in elevating L'Oréal's olfactive excellence and forging an aspirational, differentiating, and highly desirable fragrance communication, all while rigorously ensuring the sincerity, integrity and compliance of all fragrance claims across every communication asset.
As a Valorization Manager in charge of specific Fine Fragrance brands, you will be an essential brand partner and the driving force behind captivating olfactive narratives, combining sharp market knowledge and a mindset focused on innovative claim, with a unique ability to craft compelling stories, underpinned by rigorous attention to claim compliance and a keen understanding of regulatory and mediatic risks.
You will have 2 key objectives in this role:
- Market Tracking & Knowledge
- Storytelling & claim innovation on fragrances launches
MAIN RESPONSABILITIES
- FOR MARKET TRACKING & KNOWLEDGE, YOUR MAIN MISSIONS WILL INCLUDE:
- Set up a strategic competitive intelligence tracker of the perfume industry in terms of storytelling, innovation & claims
- Develop inspiration content on Fragrance narratives, storytelling & claims to unlock strong value opportunities for fragrance brands.
- Lead knowledge sharing & conduct activation workshops with fragrance brands
- FOR STORYTELLING ON FRAGRANCE LAUNCHES, YOUR MAIN MISSIONS WILL INCLUDE:
- Develop aspirational fragrance storytelling content & impactful claims to highlight fragrances, innovation, ingredients, and push desirable & differentiating storytelling on key launches
- Be a driving force for claim innovation on strategic fragrance projects, organize claim workshops with your brand partners, and all relevant stakeholders
- Coordinate consumer& sensory tests to support claim validation
- Ensure & pilot brands claim securization & compliance for all fine fragrance launches within your brand scope: evaluate & communicate risks to brands, build regulatory dossiers to support the claims, interact with SRC (Scientific & Regulatory Compliance/Affairs) to secure 100% of fragrance communication assets & artworks of your brand scope
PROFIL & SKILLS REQUIRED
- Fluent in English is a must.
- Extensive knowledge of the fragrance creation sector and its value chain
- Creative writing & Storytelling with +8/10 years of experience in the fragrance industry
- Narrative expertise, ability to tell stories through texts and visuals for fragrance
- Combines vision, creativity and rigor to develop and inspire aspirational & relevant fragrance communication & claims
- Ethical stewardship, regulatory acuity and sharp discernment to pilot claim compliance and risk management
- Consumer-centric, questions & thinks from a consumer’s perspective, seeks to create high consumer value
- Analytical skills, ability to analyze and valorize qualitative and quantitative data from reports
- Advanced level of communication (written, oral & visual skills): impactful aesthetic & strategic presentations to wide audiences & top management
- Ability to work in a complex, international & multidisciplinary environment.
- Entrepreneurial and proactive, high sense of prioritization, organization, and flexibility
- Team player, strong collaborative skills, efficient interaction with coworkers, internal & external stakeholders
*This job is to be filled during the year 2026
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