Ready to shape the future of beauty in the Nordics? Lead influencer engagement and build thriving creator communities for L'Oréal's iconic brands. Drive impactful social engagement and transform community connections into game-changing loyalty? L’Oréal strives to win over consumers around the world by innovating and creating products that meet the infinite diversity of our consumer’s needs, and we want you to help us reach this goal! We want to hire great people with unexpected ideas, the ability to challenge the status quo, and are ready to shape and disrupt the future of beauty. “Run it as your own business” is our mantra. Got what it takes? We are currently looking for a “Nordic Influencer Relationship Management (IRM) & Community Lead” for our multidivisional CDMO team based in Copenhagen.

Your mission...

As the Nordic IRM & Community Lead, you'll play a crucial role in shaping the future of L'Oréal Nordic's Advocacy and Influence (A&I) strategy. You'll be the engagement engine, delivering actionable community-building recommendations and innovative loyalty strategies that will help our brands achieve impactful social engagement with creators and consumers alike. Your work will directly contribute to ensuring our brands achieve market leadership through data-driven influence within the beauty community.

This role is about building a thriving ecosystem that empowers content creators to become passionate advocates for L'Oréal Nordic brands. It is about transforming community engagement into game-changing loyalty programs that empower our brands to move at the speed of culture with content and activations that truly connect and engage with creators and their audiences. 

Based in the multidivisional team, you'll work closely with a broad team of A&I experts across divisions and brands, fostering a collaborative environment to drive excellence, deliver innovation, and meet our ambitious goals. Reporting directly to the Nordic Multidivisional Head of A&I, you'll be a key enabler for our divisions and brands’ love and success. 

Here's how you'll make your mark:

Key Missions:

• Drive Creator Community Growth by leading a strategy to attract, onboard, and retain high-quality, engaged content creators, establishing L'Oréal Nordic as the premier destination for beauty fans and content creators. This includes but is not limited to strategizing the way we do product seedings to creators.
• Co-create, launch, and manage a multi-brand Nordic loyalty program from concept to execution, ensuring alignment with key stakeholders, establishing efficient workflows, and setting clear A&I targets to monitor program performance.
• Co-lead the design and implementation and implement engaging online and offline community events, challenges, and missions that incentivize user-generated content (UGC) creation and foster a strong sense of belonging for our brands.
• Nurture strong relationships with L'Oréal Nordic's top content creators, identifying and creating opportunities that complement divisional/brand activities.
• Champion our data and insights tool to monitor loyalty initiatives performances and identify key learnings to empower brands with expert guidance. You’ll serve as a trusted advisor to our brands, providing tailored recommendations and best practices to help them achieve their specific objectives.

Is this your next adventure?

If you're a passionate and creative strategist, driven by a love for building communities and rewarding engagement, who thrives in a fast-paced, innovative, and collaborative environment, we encourage you to apply! This is a chance to shape the future of beauty in the Nordics and make a real impact on some of the world's most loved brands. We are looking for our new Nordic IRM & Community Lead to start as soon as possible. Applications are reviewed on a rolling basis, so do not wait to apply! We welcome everyone to apply no matter your gender, ethnicity, physical abilities, religion, or sexual orientation.  

What’s in it for you? 

We offer you great level of responsibility from the very start, challenges and opportunities including an individual career plan, coaching leadership, an extensive catalogue of trainings and e-learnings, competitive personnel benefits, modern offices, and a dynamic and international working environment with engaged and skilled colleagues. Our Nordic organization counts close to 1000 employees based in the four Nordic capitals – with 500 of them based in City. 

Who are we? 

Leading the world in beauty and pioneering the world of beauty tech, we are more than 90,000 employees across 150 countries and have a unique portfolio of 37 international brands. In 2024, the Group generated sales amounting to 43.48 billion euros. We push boundaries to stay ahead, delivering innovation and digital solutions that bring beauty to all. L’Oréal embraces entrepreneurship, allowing you to conceptualize ideas and bring them to life in an agile way. Your job is your innovation playground. 

At L’Oréal, we define success as making a positive, conscious impact. For 115 years, we've devoted ourselves to fulfilling beauty aspirations worldwide. Our purpose: to create the beauty that moves the world. We offer the best in quality, efficacy, safety, and responsibility, celebrating beauty in its infinite plurality. With 21 research centers globally and a dedicated team of over 4,000 scientists and 8,000 Digital talents, L’Oréal is focused on inventing the future of beauty and becoming a Beauty Tech powerhouse. We are committed to social and environmental sustainability. 

Freedom to Go Beyond. That’s the Beauty of L’Oréal.