Who is L’Oréal?
L'Oréal is the world's largest and most profitable beauty company. Present in over 150 countries, L’Oréal has catered to all forms of beauty in the world for over 100 years and has built an unrivalled portfolio of more than 36 international, diverse and complementary brands including L'Oréal Paris, Garnier, Maybelline New York, Nyx Professional Makeup, IT Cosmetics, Lancôme, Kiehl's, Urban Decay, Shu Uemura, Giorgio Armani, Yves Saint Laurent Beauté, Ralph Lauren, Diesel, Biotherm, Clarisonic, Kérastase, L'Oréal Professionnel, Matrix, Vichy, and La Roche-Posay.
For more than a century, L’Oréal has devoted itself solely to one business: beauty. The group's mission is to provide the best in cosmetics innovation to women and men around the world with respect for their diversity. We want to bring beauty to all people. Our ambition for the coming years is to win over another one billion consumers around the world by creating the cosmetic products that meet the infinite diversity of their beauty needs and desires.
Our business is energetic and vibrant, underpinned by strong ethical principles and our belief that financial performance and responsible business go hand-in-hand. We are driven each day by our six founding values - Passion, Innovation, Entrepreneurial Spirit, Open-mindedness, Quest for Excellence and Responsibility.
The distance between beauty and tech is closing rapidly, and we are determined to be pioneers in this new beauty tech world. New digital technologies and services are making the world of beauty move faster than ever before. Data and artificial intelligence are opening new horizons for personalization and customization. By incorporating digital into everything that we do, we are creating a better relationship with our consumers.
When beauty and tech collide, the impossible can happen!
In our journey, we are looking for talented individuals who can lead us on this mission.
Would you like to be a part of the adventure?
Why join us?
Being the world's #1 beauty company, L'Oréal empowers its people who are ready to take bets, think out of the box, defend their convictions, be resilient and leave their own mark. They are offered numerous opportunities, fast track careers and early responsibilities. L'Oréal has ambitious goals and is striving for excellence. This permanent learning experience helps you stretch your potential.
We define success as making a positive, conscious impact. At L’Oréal, you will be encouraged to think and act beyond your job. We push boundaries and move fast globally to stay ahead of the game. Your job will be your own innovation playground. We encourage different points of view. What sets you apart is what makes you great. You will always have the space to question, express, agree and disagree. We unleash everyone's potential. Here, learning opportunities are endless. You will build your own unique path. We believe in the impact of great mentors. You will be inspired by people you won't ever want to forget
Education Manager
KEY JOB ACCOUNTABILITIES
Business Development
• Development and execution of local market education strategy as per brand strategy and alignment.
• Drive business development and luxury brand positioning via trainings on product, services and soft skills. Strong understanding of brand values and 7K standards to build strong brand love and luxury mindset.
• Training to BAs of Sephora, kiosk and FSS.
• Lead the conception and adaptation of new education and training projects beyond current product and services. This includes brand led initiatives, division education projects, digital upskilling for stylists and luxury trainings.
• Education direct to consumers via Live sessions on online platforms and business partners events / masterclasses.
• Identify opportunities/gaps, analyze market share & work closely with brand and commercial team to uplift store's productivity.
• Education content materials – translation of related materials to local language, vetting through of product and service menus, script preparation for direct-to-consumer education and support to brand on product and services related content.
• Service protocols, service pricing calculation and localization of education materials for local market use.
• Routing plans: 60% trade and 40% classes (offline and online).
• Monitor competition and report on market initiatives.
• Maintain strong partnerships with network of Care Coaches.
Training Excellence
• Create organized training modules and schedules to ensure efficiency and productivity to reach out to targeted trainees within the different channels and areas of distribution. Trainees list include stylists, all product advisors and omni channel account partners.
• Track and ensure efficiency of education sessions
• Execute trainings for internal stakeholders in-line with brand initiatives
O+O initiatives
• Develop localized offline and digital education content for trade and consumer, in-line with brand equity
• Develop and upload education content on social media to drive engagement online
• Influence and inspire network of hairstylists to follow brand’s social media page, and encourage tagging of brand for their works in-salon
Reporting
• Monthly reporting on education activities and photo submission of salon visitations.
PROFESSIONAL & TECHNICAL COMPETENCIES
EMBODIES BRAND IDENTIY & KNOWS SELECTIVE BEAUTY UNIVERSE
• Master brand identity and knows sense of purpose
• Master luxury customer service
• Masters fundamental knowledge : products, categories, gestures, sales and service
• Master competition, market, clients, and trends knowledge
DRIVES BUSINESS THROUGH SERVICE & RETAIL EDUCATION
• Elaborates service & retail education plans aligned with business priorities
• Cooperates with 360° internal and external stakeholders guarantying a consistent customer experience
• Pilots & monitors Retail Education's Efficiency
DESIGNS,TRANSMITS & EMPOWER
• Designs appropriate learning solutions for Customer Experience
• Delivers & transmits Education Contents • Provides personalized follow-up & coaching
• Animates learning communities with passion
ELEVATES CUSTOMER EXPERIENCE & SERVICE ATTITUDE
• Fosters empathy
• Knows customer profiles & transmits customer centricity
• Continuously elevates services standards and POS execution according to brand specificities
OTHERS
• Strong training capabilities to conduct engaging training sessions both online and offline
• Digitally savvy. Knowledge and expertise in the latest gear, social apps, editing programs, equipment to do online trainings/livestreaming
• Competent on Microsoft office suites and social media apps
• Strong team player and collaboration spirit
• Able to conduct training sessions effectively in English and Mandarin
L'ORÉAL COMPETENCIES
• INNOVATOR
• STRATEGIST
• PEOPLE DEVELOPER
• INTEGRATOR
• ENTREPRENEUR