Business Development Manager - AESOP
I am the BUSINESS DEVELOPMENT MANAGER SPECIFIC FOR AMENITIES. I am responsible for identifying, developing, and closing amenity & corporate partnerships to drive Aesop brand awareness & positioning in the UK, to contribute to revenue growth and expand market share. This role involves me building and maintaining strong relationships with prospective and existing partners, understanding their needs, and positioning Aesop products and services as optimal solutions. The Business Development Manager will work to strategically identify new partnerships, channels, and markets, aligning these efforts with the company's overall growth objectives.
A DAY IN A LIFE
Strategy & Opportunity Identification:
-Develop and implement strategic business development plans to achieve company sales goals and market expansion objectives.
-Identify amenity & corporate partnerships by researching and analysing market trends, customer needs, and competitor activities.
-Prospect for new clients through networking, attending industry events, developing new relationships and existing relationships.
-Evaluate potential partnerships, licensing agreements, and strategic alliances to enhance market presence and brand exposure.
Relationship Building & Sales:
-Build and nurture strong, long-lasting relationships with key decision-makers and stakeholders in target accounts.
-Conduct in-depth needs assessments and discovery meetings with potential clients to understand their challenges and requirements.
-Develop and deliver compelling presentations, proposals, and pitches that clearly articulate the value proposition of Aesop’s offerings.
-Negotiate and close complex deals, ensuring mutually beneficial terms and conditions.
-Manage the full sales cycle from lead generation to contract signing and initial account handover.
-Partner with Marketing to develop channel budget strategy and deliverables.
-Partner with Retail Director to develop channel growth strategy, to support local brand awareness.
Market Analysis & Reporting:
-Monitor and report on market developments, competitive landscape, and industry trends.
-Track and analyse sales performance, forecast future sales, and prepare regular reports for senior management.
-Provide feedback from the market to internal teams (e.g. product development, marketing, global omnichannel) to inform strategy and innovation.
Cross-functional Collaboration:
-Collaborate closely with The Aesop DMI, Global Amenities & Business Development, and marketing to develop targeted campaigns and collateral that support business development efforts.
-Work with legal, finance, and product teams to ensure seamless contract negotiation and successful client onboarding.
-Serve as a brand ambassador, always representing Aesop and L'Oréal professionally.
Key Performance Indicators (KPIs): Your success will be directly measured by your impact on:
-Brand Sell in
-Brand GM% target
-New Account Growth
-SLOB Management
WHO YOU ARE
-Brand Positioning
-Brand-aligned opportunities
-Landscape of brand-appropriate amenities (hotels, hospitality, restaurants)
WHAT WE OFFER
Our industry-leading award-winning benefits package shows how much we value our people. We know they're at the heart of L'Oréal's success, so we offer a fair and competitive package to help you thrive.
Enjoy perks like money-saving offers, free mortgage advice, share options and an enhanced pension plan. Love our brands? You'll get up to 60% off iconic names like YSL, CeraVe, Armani, Kiehl's and Garnier! Because health matters, we offer private medical and dental insurance, discounted gym memberships, and onsite mental health support. We also provide enhanced family leave for all and up to 4 weeks of paid fertility leave, so you can prioritise what matters most.
Learning is in our DNA at L'Oréal. We'll help you master your role, build skills, and access top-notch leadership programs and monthly expert talks. And there's lots more too!
WHO WE ARE
L’Oréal is present in 150 markets on five continents. For more than a century, L’Oréal has devoted itself solely to ‘Create beauty that moves the world’; it is now the industry world leader with €29 billion consolidated sales. Together, we solve complex challenges at scale, while making sure we stay committed to making the world a more inclusive and a better place for everyone & our planet. Experience the excitement of agility to shape the future of beauty; where diversity and purpose come together to create meaningful impact.
In the L’Oréal Luxe Division, we create the very best of luxury beauty. Our portfolio makes up 26 brands of which 17 are global, including the highly-aspirational and multi-expert ones such as Lancôme, Yves Saint Laurent and Giorgio Armani. Thanks to our strong, balanced and complementary portfolio as well as our incredibly talented team of experts we are perfectly equipped to meet the endless and all-encompassing demands of luxury consumers around the world.
HOW WE RECRUIT
At L’Oréal, we take pride in creating a diverse, equitable and inclusive environment where everyone is welcome and their contributions are valued. When we recruit, hire, train, promote or engage in any other employment practice, we are committed to being an inclusive employer regardless of race, religion, gender identity, sexual orientation, national origin, age, socioeconomic status, medical condition or disability, or any other protected status. When we look for talent, we welcome difference - different backgrounds, experiences, personalities and perspectives. The beauty we find in our differences gives us the freedom to go beyond. That’s the beauty of L’Oréal.