CRM Data Lead

Hello, we’re L’Oréal.
We're not just building brands; we're shaping how the world experiences beauty (and it takes a lot of cool jobs to do it). Intrigued? Keep reading—this might be the opportunity you’ve been searching for.

A Day in the Life
As the CRM Data Lead for North Asia and SAPMENA, you’ll report to the CRM Data Manager and play a pivotal role in defining and implementing our customer data strategy. You’ll collaborate with IT leadership and cross-functional teams to ensure data quality, governance, and scalability, while driving innovation in CRM data management.

Responsibilities:

• CRM Data Strategy:
  • Develop and maintain a comprehensive CRM data strategy for North Asia and SAPMENA, aligning with global data governance standards and regional business needs.
  • Collaborate with IT leadership to define strategic goals for CRM data utilization, focusing on technical scalability, system integration, and data-driven decision-making.
• Data Architecture and Modeling: 
  • Define and implement the optimal data architecture and data models within our CRM systems, ensuring scalability, performance, and data integrity.
  • Define data models that optimize storage, retrieval, and processing efficiency across CRM systems, leveraging modern data warehousing techniques.
  • Document technical specifications for data architecture, including entity relationships, data flows, APIs, and integration points with external systems.
  • Leverage cloud platforms (e.g., Google Cloud, Azure) for CRM data storage, processing, and analytics, ensuring scalability and compliance with IT standards
• Data Governance: 
  • Collaborate closely with the data governance and analytics teams to ensure compliance with data policies, standards, and best practices. Contribute to the development and refinement of data governance frameworks.
  • Implement robust access control mechanisms, encryption protocols, and audit trails to ensure secure handling of CRM data.
  • Develop automated workflows for enforcing data governance policies and ensuring consistent application across CRM systems.
• Data Quality Management: 
  • Implement and oversee data quality processes, including data cleansing, validation, and enrichment, to ensure the accuracy and reliability of our CRM data.
  • Develop scripts and workflows to monitor data quality metrics (e.g., completeness, accuracy, timeliness, consistency) and generate real-time alerts for anomalies.
• Project Management:
  • Lead and manage data-focused projects within the CRM domain, ensuring timely and successful delivery of project objectives.
• Stakeholder Management: 
  • Liaise with key stakeholders across different business functions and IT teams to gather requirements, address data-related challenges, and ensure alignment on data initiatives.
• Innovation and Best Practices:
  • Stay abreast of industry trends and best practices in CRM data management and data governance, and recommend innovative solutions to improve data utilization and insights.

Qualifications:

• Bachelor's degree in Computer Science, Information Systems, or a related field.
• Proven experience 5+ years in CRM data management, data governance, or a related field, including experience managing a team.
• Strong understanding of data warehousing principles, data modeling techniques, and data integration methodologies.
• Proficiency in SQL for database querying and management
• Proficiency in GCP (dataflow / dataform / apache beam)
• Experience with data visualization toll (e.g., Power BI, Table, …)
• Knowledge of APIs and system integration
• Familiarity with programming languages such as Python, JavaScript is a plus
• Excellent communication, collaboration, and interpersonal skills.
• Proven leadership and mentoring skills.
• Knowledge of data privacy regulations (e.g., GDPR, CCPA) is highly desirable.
  
  

Who We Are
L’Oréal is present in 150 markets on five continents. For more than a century, L’Oréal has devoted itself solely to ‘Create beauty that moves the world’; it is now the industry world leader with €42 billion consolidated sales. Together, we solve complex challenges at scale while making sure we stay committed to making the world a more inclusive and a better place for everyone & our planet.

We’re committed to guaranteeing inclusive recruitment processes and to advocating for hiring and promoting each candidate in an ethical and equitable way. The Group strictly prohibits discrimination against any applicant for employment because of the individual’s gender identity or expression, sexual orientation, visible and/or invisible disabilities, socio-economic and/or multicultural origins, health conditions, age, religion, or any other characteristics protected by law.