RETAIL MEDIA MANAGER
Reporting directly into the Head of Retail media, the Retail Media Manager will plan and execute bespoke customer-first marketing campaigns by translating business objectives into practical audiences, using 2nd and 3rd party data to drive personalisation and segmentation.
A DAY IN THE LIFE
DRIVE SHOPPER ACTIVATION
- Work with the Head of Retail Media to analyse shopper and category data to create and execute customer-centric marketing campaigns.
- Collaborate with Experts: Working across EComm Media, eMerchandising, Commercial, Finance and brand teams; you will be at the heart of a huge multifunctional team landing world class retailer marketing campaigns.
- Manage activation projects end-to-end: From forming the insights using shopper data to building the campaign media strategy with the customer in mind.
- Campaign Management: Briefing designers on the creative concept, managing asset delivery, coordinating pitches.
MANAGE RETAIL MEDIA:
- Media Planning: Own full funnel omnichannel media plans including writing and delivering briefs to media and creative agencies for marketing campaigns.
- Media Analysis: Centralising campaign data, analysing media efficiencies and results, providing actionable insights to drive optimisation. Presenting to senior stakeholder audience with clear recommendations to take us forward.
- Best Practice Sharing and Upskilling: Help us to continue to drive digital engagement across CPD UKI and indeed across the globe as part of the UKI ecommerce community.
BUDGET, PROCESS AND PLANNING OWNERSHIP:
- Own the retailer eventing calendar for CPD UKI: Support in the preparation of 2025 planning including concept ideas, retailer strategy and planning campaign assets and keep it up to date, refreshed and clearly communicated ongoing.
- Critical Path Management: Work with the multi-functional teams to scope out the planning and delivery process to ensure key milestones are met and campaigns are delivered on time.
- Manage the budget tracking process with rigour. Working with finance partners in brand to ensure alignment on investments and ROI’s.
- Preparing internal and external presentations on the activation plan to be shared with key stakeholders
WHO YOU ARE
- Experience in a commercial, trade marketing, data insights or media. We are open to different skills and perspectives on how we can tackle retail media challenges.
- The ability to build good relationships and networks internally and externally, and leverage these to achieve your objectives
- To be a self-starter, someone who can identify opportunities and leverage these rapidly to solve business solutions.
- Strong problem-solving skills, ability to work flexibly, autonomously and take ownership for resolution
- Demonstrate an ability to manage own time and follow up on actions
- An analytical mindset, able to manipulate and interpret large data sets
WHAT WE OFFER
Our industry-leading award-winning benefits package shows how much we value our people. We know they're at the heart of L'Oréal's success, so we offer a fair and competitive package to help you thrive.
Enjoy perks like money-saving offers, free mortgage advice, share options and an enhanced pension plan. Love our brands? You'll get up to 60% off iconic names like YSL, CeraVe, Armani, Kiehl's and Garnier! Because health matters, we offer private medical and dental insurance, discounted gym memberships, and onsite mental health support. We also provide enhanced family leave for all and up to 4 weeks of paid fertility leave, so you can prioritise what matters most.
Learning is in our DNA at L'Oréal. We'll help you master your role, build skills, and access top-notch leadership programs and monthly expert talks. And there's lots more too!
WHO WE ARE
L’Oréal is present in 150 markets on five continents. For more than a century, L’Oréal has devoted itself solely to ‘Create beauty that moves the world’; it is now the industry world leader with €29 billion consolidated sales. Together, we solve complex challenges at scale, while making sure we stay committed to making the world a more inclusive and a better place for everyone & our planet. Experience the excitement of agility to shape the future of beauty; where diversity and purpose come together to create meaningful impact.
In the L'Oréal Consumers Products Division, our mission is to democratize the best of beauty, which means bringing beauty to all. And for us, beauty must be sustainable. The Consumer Product Divisions holds the world’s #1 beauty brand with L’Oréal Paris, the #1 makeup brand with Maybelline New York, the #1 natural brand with Garnier, and NYX Professional Makeup. Beyond our four iconic global brands, we have a unique brand portfolio including others like Essie and Carols Daughter.
HOW WE RECRUIT
At L’Oréal, we take pride in creating a diverse, equitable and inclusive environment where everyone is welcome and their contributions are valued. When we recruit, hire, train, promote or engage in any other employment practice, we are committed to being an inclusive employer regardless of race, religion, gender identity, sexual orientation, national origin, age, socioeconomic status, medical condition or disability, or any other protected status. When we look for talent, we welcome difference - different backgrounds, experiences, personalities and perspectives. The beauty we find in our differences gives us the freedom to go beyond. That’s the beauty of L’Oréal.