L'Oréal is a global leader in beauty, driven by science and deep consumer understanding. We seek a strategic leader to connect our Researchers, cutting-edge scientific evaluation, and profound consumer insights to shape the future of a key product category.
Your Mission: As the Category Leader, Consumer & Evaluation Intelligence, you will be the critical bridge, translating complex scientific evaluation data into compelling consumer narratives and leveraging consumer understanding to inspire breakthrough innovations. You will champion consumer-centricity across Research & Innovation, Marketing, and Product Development, ensuring our products are scientifically superior and deeply resonate with consumer needs.
Key Responsibilities:
- Strategic Category Leadership:
- Develop and execute a vision for your assigned category, identifying growth drivers and innovation opportunities.
- Synthesize market trends, competitive intelligence, and L'Oréal's scientific capabilities to drive strategic planning.
- Cross-Functional Integration:
- Act as the primary interface between Consumer Insights, Evaluation Intelligence, and key "Metiers" (R&I, Marketing, Product Development).
- Drive collaboration to embed consumer understanding across the product lifecycle, from ideation to launch.
- Champion the "voice of the consumer" to influence strategic decisions and foster a consumer-centric culture.
- Translating Science to Consumer:
- Collaborate with Evaluation teams to interpret complex scientific and performance data.
- Transform technical findings into clear, compelling, and consumer-relevant insights and communication messages.
- Ensure all product claims are rigorously substantiated by scientific evaluation and resonate with consumer desires.
- Deep Consumer Understanding:
- Lead primary and secondary market research to uncover consumer motivations, behaviors, and unmet needs.
- Develop consumer segmentation and profiling to enable targeted product and marketing strategies.
- Innovation & Future-Proofing:
- Catalyze breakthrough innovation by combining consumer insights and scientific evaluation for novel product concepts.
- Contribute to the long-term innovation pipeline, ensuring L'Oréal remains a pioneer in beauty.
Required Skills & Qualifications:
- Education: Bachelor's degree (Master's preferred) in Marketing, Business, Science, or related field.
- Experience: 8-10+ years in Category Management, Product Marketing, Consumer Insights, or R&D, ideally in Beauty, FMCG, or Pharma.
- Proven experience at the intersection of consumer insights and scientific/technical evaluation.
- Track record of translating complex data into actionable strategies that drive innovation and growth.
- Extensive cross-functional collaboration experience (R&D, Marketing).
- Core Competencies: Exceptional strategic and analytical acumen, outstanding communication and influencing skills, highly collaborative, curious, proactive, and strong industry knowledge.
L'Oréal Competencies: Acts with sensitivity to the Métier, Innovates, Connects with the brand, Engages and develops teams, Achieves results with integrity, Manages complexity, Demonstrates entrepreneurship.
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