Melbourne (Victoria), Victoria
Digital
Full - Time
09-Apr-2021

ABOUT THE JOB

  • Building and executing the brand online strategy to meet consumer expectations and drive commercial opportunities
  • Drive digital channel animation & execution by working collaboratively with digital and brand teams to deliver holistic and coherent O+O digital activity initiatives
  • Constructing content and marketing activation plans for e-retailers & pure players with the objective to influence retailers and gain synergies between brand digital activities, content strategy and e-retailer strategies
  • Ensuring consumer trends, insights, path to purchase and behaviours (online and offline) are integrated into decision making
  • Monitoring the state of market, consumers and competitors by reviewing e-business market information on mergers, acquisitions, launches, trends and through regular e-store visits and assessments
  • Tracking trends and acting on insights to optimise e-retail SEO and brand SEM
  • Collaborating with brand team members to facilitate the conversion of KPI’s, delivering clear objectives (digital and data collection based) and providing insights to help with decision making and improve user experience
  • Collecting, analysing and interpreting information derived from all data sources to generate insights, track ROI and make constructive strategic decisions and recommendations to management

ABOUT YOU

  • You have around 5 years previous experience within a ecommerce/digital brand manager role within a similar environment
  • You will have high level of attention to detail and accuracy, with excellent communication skills
  • You will be able to work within budgets and tight deadlines
  • You will have great analytical skills to provide accurate and on point reporting
  • You will be adaptable to a fast paced environment with a readiness to learn
  • You will be able to demonstrate initiative, great interpersonal skills, work collaboratively with a range of stakeholders

ABOUT THE PERKS

  • Attractive salary package with profit share & product allowance included
  • Life insurance and Income Protection as part of package
  • On-site gym / Access to world class learning programs
  • Health & Well-being programs accessible to employees
  • Corporate discounts available

ABOUT L’OREAL

L'Oréal Australia is part of the L'Oréal Group – the world's largest pure beauty company with over 100 years of history and experience. We are a passionate team in a growing market, working to deliver our mission of Beauty for All through our local portfolio of 25 brands.

L’Oréal is a supporter of reducing barriers that exist due to traditional working practices and therefore flexible work arrangements will be considered for this role.

We are an equal opportunity employer and we encourage applications from people regardless of gender, ethnicity, religious beliefs or disability.


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