- Develop,
monitor and manage a portfolio of retailers/clients account, in accordance with
the strategy of division and brands
- Create an annual business plan/trade marketing plan taking into account
levers of growth to achieve brand results (sell-in, sell-out, market share) and
the profitability of brands within the account.
- Lead or participate in the negotiations with retailers/clients on key
launches, space, location and stock. Establish and develop partnerships and
strong relationships with the trade marketing.
- Establish and implement the plan including trade marketing/animation/
merchandising/training. Follow up return-on-investment of actions and
animations. Support the development of the account, including e-retail.
- Drive the performance of their accounts (P & L). Manage stock agreements
with trade partners. Monitor contracts/invoices associated with the brand.
Prepare and conduct brands strategy meetings with the trade marketing.
- Orchestrate and coach all account interlocutors. Engage with retail
teams to deliver trade plans. Co-ordinate with other internal departments on
retailer/client activity (sales, supply chain, marketing, customer service,
education, merchandising, legal department). Work closely with other account
managers and retail teams. Represent the retailer/client internally.
Shanghai, Shanghai Shi
Sales
Full - Time
28-Apr-2023