Job Title: Senior Manager – Marketing, Redken DMI Haircolor
FLSA: Exempt
Function: Marketing (DMI)
Supervisor Title: AVP – Brand (Pod Lead)
Location: 435 Hudson St, NY, NY
Who We Are:
For more than a century, L’Oréal has devoted its energy, innovation, and scientific excellence solely to one business: Beauty. Our goal is to offer each and every person around the world the best of beauty in terms of quality, efficacy, safety, sincerity and responsibility to satisfy all beauty needs and desires in their infinite diversity.
At L’Oréal Professional Products, our mission is to support hairdressers and develop the hair industry sustainably, and lead the digital transformation of our industry with a customer-centric approach. Our brands portfolio includes L’Oréal Professionnel, Kerastase, Redken, Matrix, Biolage, Mizani, L’Oreal Technique and Pureology.
What You Will Do:
The Sr. Mgr of Marketing is responsible for the long-term development of their products/category on a worldwide basis. This role will be integral in understanding the needs of brand, with a focus on haircolor; developing global products and launches along with being part of the development of the category strategy and long-term vision. This role will be responsible for initiating briefs of new projects, interacting with partners across R&I, claims, artwork teams, development and Drive countries, and following through product ideation to first production run.
Key Responsibilities
- Identifies consumer, salon, and technological trends globally
- Works with cross functional color team (digital, education and creative) to deliver product launches and dossiers
- Develops strong relationship with US Marketing Team and other Drive countries
- Generates ideas and concepts for products which are innovative and revolutionary to the professional salon industry
- Collaborates with Education, R&D, Corporate, Countries and Zones in refining new ideas and concepts
- Initiates new product strategies, including the positioning, formulation, packaging, media, merchandising, and pricing
- Conducts market research, focus groups, competitive analysis
What We Are Looking For:
- College degree (BBA, BFA, BA, or AAS) in business or creative fields preferred. High school diploma required.
- Related Marketing experience, preferably with beauty industry. (5+ for Sr Mgr)
- Experience in hair color, hair care and/or hair styling marketing preferred
- Exceptional knowledge of professional beauty industry along with products and content that performs best is important. This includes understanding of metrics and performance measures for all distribution channels.
- Proven experience in creating a consistent and comprehensive brand presence across multiple channels preferred.
- Exceptional attention to detail required
- Project management and planning skills required
- Ability to make quick decisions, problem solve and multi-task
- Excellent written/oral communication skills
- Strong interpersonal and communication skills required to effectively manage relationships with diverse international internal and external contacts
- Strong execution, leadership and consensus building/decision making skills.
- Computer literacy on Windows, MS Word, PowerPoint and Excel.
- Ability to travel domestically or internationally periodically (max. 25%).
- Language skills a plus.
- Ability to articulate clear business direction and strategies; to drive goals and objectives. Also, to liaise between different departments, participate in senior level management discussions and facilitate the creative process at all levels.
- Financial acumen to manage budgets for category specific executions required
- Knowledge of the fashion and beauty business preferred
What’s In It For You:
- Salary Range: $117,400.00- $167,300.00 (The actual compensation will depend on a variety of job-related factors which may include geographic location, work experience, education, and skill level)
- Competitive Benefit Package (Medical, Dental, Vision, 401K, Pension Plan)
- Hybrid Work Policy (3 Days in Office, 2 Days Work from Home)
- Flexible Time Off (Paid Company Holidays, Paid Vacation, Vacation Buy Program, Volunteer Time, Summer Fridays & More!)
- Access to Company Perks (VIP Access to L’Oréal’s Internal Shop for Discounted Products, Monthly Mobile Allowance)
- Learning & Development Opportunities (Unlimited Access to E-learnings, Lunch & Learn Sessions, Mentorship Programs, & More!)
- Employee Resource Groups (Think Tanks and Innovation Squads)
- Access to Mental Health & Wellness Programs
Don’t meet every single requirement? At L'Oréal, we are dedicated to building a diverse, inclusive, and innovative workplace. If you’re excited about this role but your past experience doesn’t align perfectly with the qualifications listed in the job description, we encourage you to apply anyways! You may just be the right candidate for this or other roles!
We are an Equal Opportunity Employer and take pride in a diverse environment. We would love to find out more about you as a candidate and do not discriminate in recruitment, hiring, training, promotion, or other employment practices for reasons of race, color, religion, gender, sexual orientation, national origin, age, marital or veteran status, medical condition or disability, or any other legally protected status.
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