Job Title: Manager, Media Relations, US
Division: Corporate
Department: Corporate Affairs & Engagement
Location: Hudson Yards, New York
Who We Are:
L'Oréal USA is the largest subsidiary of the L'Oréal Group, the world’s leading beauty company. L’Oréal USA manages a portfolio of more than 35 iconic beauty brands, including CeraVe, Essie, Garnier, Giorgio Armani Beauty, IT Cosmetics, Kiehl’s, Maybelline New York, NYX Professional Makeup, Lancôme, La Roche-Posay, L’Oréal Paris, Ralph Lauren Fragrances, SkinCeuticals, Urban Decay and Yves Saint Laurent Beauté. Generating more than $11 billion in revenue in 2024, L’Oréal USA is committed to growth through sustainable innovation, driven by the company’s L’Oréal for the Future ambition for sustainable development across the Group’s value chain. The company is headquartered in New York City, employs more than 12,000 people, and operates administrative, research, manufacturing and distribution facilities across 16 states. For more information, visit www.loreal.com or follow us on LinkedIn @L’Oréal and Instagram @lorealgroupe.
What You Will Do:
L’Oréal USA’s Corporate Affairs & Engagement team is looking for an expert and accomplished Manager, Media Relations, US to develop and execute media engagement strategies that enhance L’Oréal’s corporate reputation in the US. Under the direction of the team lead, this position will collaborate with cross-functional business areas and the company’s more than 30 beauty brands to validate and carry out media, event, recognition and thought leadership opportunities that increase the visibility and vocal leadership of the company across a range of priority corporate reputational dimensions.
The team is seeking a creative and strategic media storyteller who is passionate about conceptualizing newsworthy moments that drive business value for the organization. The Manager, Media Relations must possess strong project management skills to work across diverse corporate programs and initiatives, leveraging existing media relationships and cultivating new contacts within priority business and industry media to support the team’s efforts. We are looking for someone that shares our start-up mentality – willing to roll up their sleeves and proactively contribute to the team’s mission every day.
Key Responsibilities
- Manage day-to-day media relations activities, including drafting press materials, preparing messaging, pitching, planning and fielding incoming press requests
- Foster relationships with priority media while continually building new relationships with key journalists, editors, contributors and media influencers
- Develop relationships with internal stakeholders across the company to evaluate media, event, recognition and thought leadership opportunities
- Partner with local, zone and global communications counterparts to ensure cohesive communications strategies across audience targets
What We Are Looking For:
Required Qualifications:
- Bachelor’s degree in Journalism, Communications, or a related field
- A minimum of 4 years of media relations and public relations experience, in-house or at an agency. Corporate Communications experience preferred
- Outstanding communication skills – written and verbal
- Experience drafting media assets, including press releases, media alerts, talking points, fact sheets and briefing documents – and communicating regularly with journalists, editors and producers
- Proven track record securing strategic media coverage and executing successful PR campaigns
- Solid understanding of business dynamics and ability to work at the highest levels in a corporate environment
- Possess a keen understanding of the ever-changing media landscape
- Excellent project management and organizational skills, with strong attention to detail
- Ability to work independently, be proactive, adapt quickly and thrive in a dynamic fast-paced environment
What’s In It For You:
- Salary Range: $98,200-$137,500 (The actual compensation will depend on a variety of job-related factors which may include geographic location, work experience, education, and skill level)
- Competitive Benefit Package (Medical, Dental, Vision, 401K, Pension Plan)
- Hybrid Work Policy (3 Days in Office, 2 Days Work from Home)
- Flexible Time Off (Paid Company Holidays, Paid Vacation, Vacation Buy Program, Volunteer Time, Summer Fridays & More!)
- Access to Company Perks (VIP Access to L’Oréal’s Internal Shop for Discounted Products, Monthly Mobile Allowance)
- Learning & Development Opportunities (Unlimited Access to E-learnings, Lunch & Learn Sessions, Mentorship Programs, & More!)
- Employee Resource Groups (Think Tanks and Innovation Squads)
- Access to Mental Health & Wellness Programs
Don’t meet every single requirement? At L'Oréal, we are dedicated to building a diverse, inclusive, and innovative workplace. If you’re excited about this role but your past experience doesn’t align perfectly with the qualifications listed in the job description, we encourage you to apply anyways! You may just be the right candidate for this or other roles!
We are an Equal Opportunity Employer and take pride in a diverse environment. We would love to find out more about you as a candidate and do not discriminate in recruitment, hiring, training, promotion, or other employment practices for reasons of race, color, religion, gender, sexual orientation, national origin, age, marital or veteran status, medical condition or disability, or any other legally protected status.
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