Calling all innovators, disruptors, and dreamers!
Join us at L’Oréal, the world's #1 beauty company present in over 150 markets. For over a century, we have been transforming; fueled by data, tech, innovation, and science. Together, we tackle big challenges while making sure we stay committed to making the world a more inclusive and a better place for everyone & our planet. So, let's team up and create the beauty industry of the future together!
Job Title: (Sr.) Communication Specialist – Yves Saint Laurent Beauty- Luxe Division
WHO WE ARE:
In the L’Oréal Luxe Division, we create the very best of luxury beauty. Our Division has an unrivalled portfolio of 23 aspirational brands (Yves Saint Laurent, Khiels, Lancôme, Prada, and Urban Decay to name a few) and an incredibly talented team of 28k experts, making it perfectly equipped to meet the endless and all-encompassing demands of luxury consumers around the world.
A DAY IN THE LIFE:
Takes responsibility for implement the communication plan aligned by brand objective & strategy
Execute the communication activities, especially digital/viral campaign
Contribute to build and implement 360° local communication activities.
Develop a new communication angle with attractive messages.
Plan and implement viral activities strategically to make social buzz
Collaborate with influencers-Youtuber/MUA/instagramer/blogger/etc-as a part of viral project
Support local celebrity plan including shooting and viral planning
Produce press / buzz kits for pre-viral.
Create the various contents collaborated with community, magazine, etc.
Strengthen brand hot trend, especially digital initiative part.
Manage media relations, including new media relations
Implement a local pictorial and film production with models
Publish content on regular community channels.
Analyze and monitor the communication data and competitor
Measure and analyze a KPI and performance in communication part.
Deal with a variety of analysis tools for social buzz.
Report and share the social buzz monthly from the data.
Share a competitor status weekly (based on report delivered by viral agency)
Others
Write a brand news on new launch product.
Send a product for magazine shooting, in needed.
Handle a usage plan of product including product order
Support communication team
WHO YOU ARE:
- Education : University graduate
- Year of Experience : Over 5 years
- Experience:
- A minimum of 5 years’ experience in communication planning or KOLs management
- Cosmetic company or luxury brand experience is preferred
- Language: Fluent in English (Speaking & Written)
- Other Skills: Strong understanding of the cosmetic, luxury industry and print/digital media build strong relationships and communicate effectively with related stakeholders.
WE ARE ENGAGED & COMMITTED:
We’re committed to guaranteeing inclusive recruitment processes and to advocating for hiring and promoting each candidate in an ethical and equitable way.
The Group strictly prohibits discrimination against any applicant for employment because of the individual’s gender identity or expression, sexual orientation, visible and/or invisible disabilities, socio-economic and/or multicultural origins, health conditions, age, religion or any other characteristics protected by law.
We are proud to be an equal opportunity employer.
(*Please attach your updated Eng. resume when you apply.)