Job Title: Director, Retail Events - YSL/Prada/Miu Miu
Division: L’OREAL Luxe
Reports to: AVP, Education, Artistry + Events
Location: NYO
Job Location: Hudson Yards – New York, NY
What You Will Do
The Director of Retail Events, YSL/Prada/Miu Miu will be responsible for coordinating and animating business unit activations across multiple categories and retailers. They will develop and implement a winning retail event strategy that aligns with the brand vision and retail-driving priorities. This role requires a passionate, visionary, and highly skilled leader who possesses:
- Stewardship of the Business Unit Brands:Being able to deliver elevated retail events, respecting each brand’s DNA, heritage, and unique aesthetics, while delivering strong results.
- Strategic Vision: Deep expertise and a proven ability to design and deliver highly engaging, event strategy across array of retail environments
- Advocacy & Engagement: Responsibility for driving deep brand engagement at POS, managing the retail event budget, and collaborating cross-functionally
Key Accountabilities
- Translate brand strategy into into business-driving retail events and initiatives; develop best-in-class event programming across highly visible, multi-axe, multi-brand business unit.
- Develop event guidelines to optimize in-store visibility while adhering to brand codes and enhancing the shopper experience.
- Lead the conceptualization and execution of major retail activations, ensuring each phase from planning to execution is handled with attention to detail and creativity.
- Responsible for completion of all retailer event intake forms and development, tracking, and optimization of event budgets
- Monitor and analyze performance metrics to assess the effectiveness of retail events and and identify areas for improvement.
- Partner closely with Sales, Marketing, Field and Retailer teams to align all event initiatives with product launch calendars and overarching commercial strategies. Manage production agency partners and event vendors.
Required Competencies and Interpersonal Skills
- Experience & Expertise: 10+ years of progressive experience in luxury beauty education, artistry, or brand management. Considered a recognized discipline expert within the industry.
- Problem Solving: Proven ability to solve unique, complex problems that have a broad impact on the business, leveraging existing methodologies and functional knowledge to lead others.
- Industry Influence: Capable of setting operational standards around which others operate within the educational and artistry field.
- Leadership & Project Management: Demonstrated success leading major programs, complex projects, and diverse, multi-functional teams. May lead programs/multiple projects and/or diverse functional teams
- Expert Communication: Outstanding communication skills, ability to present to large audiences, corporate retailers, and senior executives.
- Business Acumen: Strong organizational skills, time management, and a track record of managing budgets and resources effectively.
- Technical Proficiency: Mastery of MS Office (Excel, PowerPoint, Word).
As an integral part of our culture at L’Oréal, wellness is at our core. We not only offer a generous Benefits Package (Medical, Dental, Vision, 401K), we also offer flexible time off, work from home days, and a pension plan! Additionally, you will have access to company perks such as Makeup, Skincare, and Fragrance! Employees receive a stipend for L'Oréal products as well as VIP Access to L’Oréal’s Internal Shop for Discounted Products, and other perks such as Monthly Mobile Allowance, discounted gym memberships, and ERGs.
Additional Benefits Information As Follows:
Salary Range: 140,00 - 200,00 (The actual compensation will depend on a variety of job-related factors which may include geographic location, work experience, education, and skill level)
- Competitive Benefit Package (Medical, Dental, Vision, 401K, Pension Plan)
- Flexible Time Off (Paid Company Holidays, Paid Vacation, Vacation Buy Program, Volunteer Time, Summer Fridays & More!)
- Access to Company Perks (VIP Access to L’Oréal’s Internal Shop for Discounted Products, Monthly Mobile Allowance)
- Learning & Development Opportunities (Unlimited Access to E-learnings, Lunch & Learn Sessions, Mentorship Programs, & More!)
- Employee Resource Groups (Think Tanks and Innovation Squads)
- Access to Mental Health & Wellness Programs
Don’t meet every single requirement? At L'Oréal, we are dedicated to building a diverse, inclusive, and innovative workplace. If you’re excited about this role but your past experience doesn’t align perfectly with the qualifications listed in the job description, we encourage you to apply anyways! You may just be the right candidate for this or other roles!
We are an Equal Opportunity Employer and take pride in a diverse environment. We would love to find out more about you as a candidate and do not discriminate in recruitment, hiring, training, promotion, or other employment practices for reasons of race, color, religion, gender, sexual orientation, national origin, age, marital or veteran status, medical condition or disability, or any other legally protected status.
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