Singapore, Central Singapore
Digital
Full - Time
22-Apr-2021

Who are we?

We wake up every morning because there is excitement in knowing that everyone we work with has a tremendous impact on a larger vision. We empower billions of people to be the canvas for self-expression inspiring confidence and self-belief every day. When they feel good, we feel good. It's contagious! That’s why we surround ourselves with other 82 000 L'Oréal driven thinkers and doers to spark innovation and build a true leading brand powerhouse offering beauty for all across 36 international brands and 140 countries.

When we create a product or experience that makes our hearts beat faster, we know we’re onto something. Something that will win the hearts and minds of another billion.

You will ...

The Head of Ecommerce & Digital is a key leadership position that will develop and execute the strategic Ecommerce & Digital direction for the Group. You will be responsible to accelerate this transformation integrating local insights with the regional digital strategy to deliver an accretive P&L for e-commerce / digital; eventually leading towards a seamless, integrated omni channel experience for consumers.

  • Provide leadership to the local market on the development of strategic Ecommerce/Digital plans and set up growth drivers with a clear roadmap to successful execution. 
  • Responsible for full P&L management for Ecommerce/Digital; accretive to the current business model including recruitment, align budgets, spend cycles and reporting KPI’s.
  • Collaborate with Brands, Sales, IT Team, and other stakeholders throughout the division to:
    • Drive conversion and profitable sales across all online platforms – DTC, marketplace, retailer.com to maximize incrementality and recruitment.
    • Obtain buy-in, optimize plans and escalate/resolve issues from creation, execution and post launch learnings in digital marketing.
    • Ensure desired User Experience of the website, flagship stores online including Design & Aesthetics, Content, and Navigation, Branding / Marketing, Performance, checkout funnel and promotional campaigns. 
  • Build the consumer data lake solution to integrate and activate data from different sources and map out consumer journey, generate consumer insights, and support precision media when applicable.
  • Drive the effectiveness of precision media across key brands, maximize spend by brand while optimizing profits – work with agencies to understand opportunities that drive customers recruitment and conversion.
  • Own and manage SEO / SEM and Digital Marketing measurements and monitoring methodologies for local market.

You have …

  • Knowledge and work experience in Search Engine Advertising and Search Engine Optimization
  • Experience in Change Management
  • Strong IT vendor management expertise
  • Strong organizational, time management, communication, process orientation and problem-solving skills with multiple clients/vendors/projects
  • Lead with strong agile project management skills
  • Possess digital transformation leadership to upskill and transmits digital knowledge and mindset
  • Digital brand building, optimize omni media investments & ROI
  • Strategize ecommerce acceleration (pure players, retailers and direct)

You are…

  • Ambitious. You crave success and we'll support you all the way. That way, we all win.
  • Collaborative and able to influence others.
  • Open. To new ways of doing things. To other people's (sometimes crazy) ideas.
  • You. You’re real. And you’re true to yourself. We cherish and celebrate diversity, so you’ll feel right at home whoever you are.
  • Entrepreneurial. Every single day, you spot opportunities to shake things up and change the world for the better.
  • Super creative. There's no blueprint for the future. You'll have to design it

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