unbefristete Beschäftigung
Auckland, Auckland
Marketing
Vollzeit
01-Jun-2024

ABOUT THE JOB

Our Professional Products Division provides hair care and hair colour products and services to salons across Australia. Our brands include Kerastase, L’Oreal Professionnel, Redken, Shu Uemura, Pureology and Matrix. We partner with hairdressing salons, offering products made from the best technologies and offer superior training which is at the forefront of trends. 


  • Strategy & Planning:
    • Shape the strategic direction and 3-year marketing plan for your category.
    • Oversee the product portfolio, including launches, renewals, and core product management.
  • Local Market Activation:
    • Develop and execute impactful local events in collaboration with sales and education teams.
    • Tailor ANZ hub initiatives to resonate with the local market.
  • Trade Marketing & Sales:
    • Partner with the ANZ hub to create targeted trade marketing plans for key clients (e.g., Rodney Wayne, Synergy, Vivo, Kess).
    • Collaborate on salon-specific strategies to drive color, retail, and customer acquisition.
  • Ecommerce & Digital:
    • Work closely with the NZ digital team on local ecommerce growth initiatives.
    • Adapt communication materials (imagery, digital, POS) for the local market.
  • Insights & Analysis:
    • Gather and analyze consumer and market data, sharing findings to inform product development.
  • Campaign Execution & Brand Stewardship:
    • Implement integrated marketing campaigns (IMC, 360, digital, retail) with a localized approach.
    • Manage media plans, promotions, and marketing budget.
    • Ensure all activities align with brand identity and purpose.
  • Collaboration & Partnerships:
    • Collaborate effectively with internal departments (sales, logistics, education) and external agencies.


ABOUT YOU

  • Market Savvy: You're tuned in to market trends and can clearly communicate their importance.
  • Insightful Analyst: You translate market data and consumer behavior into actionable insights.
  • Strategic Brand Builder: You can develop a winning brand strategy tailored for the local market.
  • Creative Innovator: You're full of ideas for exciting new products and services that shake things up.
  • Campaign Architect: You build impactful, integrated campaigns that resonate with consumers.
  • Retail & Shopper Expert: You understand the retail landscape and how to reach shoppers effectively.
  • Results-Driven Achiever: You deliver outstanding results with a blend of agility and precision.

ABOUT THE PERKS 

  • Hybrid working – WFH up to 2x days per week
  • Career development opportunities – Learning weeks| regular Connect conversations |Weekly webinars 
  • A collaborative and inclusive workplace culture  
  • Work-life balance – Summer Hours | Lots of Leave (extra week leave)  
  • Volunteering leave | Life Insurance and Health Insurance
  • Career progression opportunities with 4 different divisions
  • Work for a Global market leader  


ABOUT L’OREAL

L'Oréal Australia and New Zealand are part of the L'Oréal Group – the world's largest pure beauty company with over 100 years of history and experience. We are a passionate team in a growing market, working to deliver our mission of Beauty for All. L’Oréal is leading the revolution of the beauty industry, focusing more on emerging technologies & digital transformation for its consumers in a world that is changing rapidly. 

L’Oréal is a supporter of reducing barriers that exist due to traditional working practices and therefore flexible work arrangements will be considered for this role. 

We are an equal opportunity employer and we encourage applications from people regardless of gender, ethnicity, religious beliefs or disability.

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