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Seoul
Marketing
Full - Time
05-Feb-2021
LD(Luxe Division)_YSL_Sr. Product Manager


[JOB SUMMARY] 
Orchestrate the launches and push the growth of pillar products, market, and consumer expertise, to contribute to continued growth for the brand and the consumer relationship.


[CORE WORK ACTIVITIES]
  • Collect and analyze consumer and market insights and competition strategies 
  • Implement new launches, maintain growth in pillar products, and animate core catalog
  • Propose and monitor marketing mix strategies (IMC/360/Digital/Retail) to build integrated, engaging consumer brand experiences
  • Adapt communication material (imagery, digital, point of sale)
  • Mobilize and work with other departments (sales, logistic, education, etc. ) and partner agencies to build broader business
  • Make recommendations to management on the category based on own expertise of the consumer, market, and competitors (launch analysis, strategic memo, etc.)
  • Manage PPP budget and ensure sales forecast accuracy


[QUALIFICATIONS]
  • University graduate
  • 5+ years of experience
  • Skincare product management in Luxury cosmetic brand 
  • Fluent in both Korean and English
  • Computer skill proficiency: MS PPT, Excel, Word