Retail / Trade Activation – Garnier – Dubai, UAE
Hello, we’re L’Oréal.
We're not just building brands, we're shaping how the world experiences beauty (and it takes a lot of cool jobs to do it).
Intrigued? Keep reading, this might be the opportunity you've been searching for.
A Day in the Life
As Garnier's Retail / Trade Activation expert in Dubai, you'll be at the heart of bringing our naturally-focused brand to life for consumers across the UAE. Championing Garnier's "By Garnier, Naturally" ethos, you'll work to highlight our commitment to accessible and sustainable beauty, showcasing formulas enriched with naturally-derived ingredients and our dedication to eco-designed packaging. Reporting to the Garnier Brand Director, collaborating closely with Brand Development Teams, commercial teams, and retailers to create engaging and effective retail experiences. This role offers a unique opportunity to blend your creative thinking with data-driven decision-making, shaping the shopper journey from awareness to conversion.
- Strategy & Planning: Collaborate with cross-functional teams to develop and execute omnichannel retail plans, lead trade day presentations, establish product hierarchies, and drive shopper marketing initiatives.
- Retailer Collaboration: Build strong relationships with key retailers, co-create bespoke account activation plans, and negotiate successful partnerships to maximize growth.
- Shopper Marketing: Own the shopper journey, crafting data-driven strategies based on consumer insights and Nielsen data, and continuously test and learn to optimize campaign performance.
- Merchandising & Activation: Oversee merchandising for new product launches in brick-and-mortar channels, manage the brand merchandising budget, and drive shopper and retailer differentiation.
- Performance Analysis & Reporting: Track weekly EPOS data, analyze category performance, and provide regular market share updates to Zone/DMI.
We Are Looking For
We're seeking a highly motivated and commercially astute individual with a passion for retail and a proven ability to drive results. You thrive in a fast-paced environment and possess a strong entrepreneurial spirit, always seeking innovative solutions to elevate the consumer experience. A passion for natural beauty and sustainability is a must!
- Activation Excellence
- Budget Management
- Stakeholder Management
- Negotiation
- Creative Thinking
What’s In It For You
- A place for you to leave your comfort zone and grow beyond your potential (here, you’ll be encouraged to try new things and take risks!)
- Real responsibility from day 1, there’s no sitting on the sidelines at L’Oréal
- An environment where people of every ethnicity, social background, age, religion, as well as people with disabilities are accepted, can speak up, will thrive and are celebrated!
- A place where you can contribute to something bigger! Many of our brands have societal /environmental causes to make concrete difference
Who We Are
L’Oréal is present in 150 markets on five continents. For more than a century, L’Oréal has devoted itself solely to ‘Create beauty that moves the world’; it is now the industry world leader with €42 billion consolidated sales. Together, we solve complex challenges at scale, while making sure we stay committed to making the world a more inclusive and a better place for everyone & our planet.
The Consumer Products Division is on a mission to democratize beauty at its best. That means celebrating the diverse beauty of humanity and engaging the maximum number of people worldwide while elevating the mass beauty market with premium innovations. Our aspirational brands are at the forefront, inspiring and capturing consumer desires across regions and beauty categories. We have powerful, industry-leading brands like L’Oréal Paris, Garnier, Maybelline New York, NYX Professional Makeup, and more. Garnier, in particular, champions "By Garnier, Naturally," emphasizing formulas enriched with naturally derived ingredients and a commitment to accessible, sustainable beauty through initiatives like Green Sciences, focusing on sustainable sourcing and eco-designed packaging.
We’re committed to guaranteeing inclusive recruitment processes and to advocating for hiring and promoting each candidate in an ethical and equitable way. The Group strictly prohibits discrimination against any applicant for employment because of the individual’s visible and/or invisible disabilities, socio-economic and/or multicultural origins, health conditions, age, religion, or any other characteristics protected by law.