Ready to shape the future of luxury beauty with data? Drive growth and expand market share for L'Oréal Luxe by turning insights into actionable strategies? Keep on reading, we are looking for a performance Manager to strengthen the CMO team in our Luxury Division in Copenhagen.
Your mission…
As Performance Manager, you will drive the growth and expand market share for L'Oréal Luxe in the Nordics by maximizing return on investment (ROI) and strengthening brand equity through data-driven optimization of the consumer journey across all online and offline touchpoints.
You will…
- Build an overall view on Consumer Journey and end-to-end related KPIs, mapping key touchpoints and defining relevant KPIs for projects and campaigns in alignment with global guidelines and brand objectives whilst shaping the most efficient local consumer journey.
- Transform Data into Actionable Insights: Analyze consumer behavior data to identify trends, opportunities, and finetune consumer engagement strategies alongside generating insights for Luxe teams through continuous analysis of the consumer journey.
- Optimize Omnichannel Performance: Steer O+O (online + offline) performance across all channels, leveraging KPIs defined by the European HQ. Focus on maximizing reach, engagement, conversion rates, SoMe engagement, consumer satisfaction,retention and ROI. Closely monitor performance of online and offline activations, including identifying areas for optimization.
- Assess Retail Activations: Evaluate the effectiveness of offline retail activations in driving consumer engagement and sales. Identify opportunities to enhance the in-store experience and maximize conversion rates.
- Foster Cross-Functional Collaboration: Collaborate seamlessly with Marketing, Consumer Engagement (including CRM), Online, and Retail teams to translate data-driven insights into tangible action plans.
- Champion Data-Driven Decision Making: Act as a data-driven voice in strategy meetings, using performance insights to enhance consumer engagement tactics and optimize media allocations and refine investments.
We are looking for...
- You possess a strong analytical mindset with the ability to synthesize complex data and derive actionable insights.
- You have 3+ years of experience in data / business intelligence / digital performance analysis.
- You demonstrate proficiency in digital and media performance management, data analysis, data visualization, and consumer lifetime value (CLV) analytics.
- You can develop and execute data-driven strategies to achieve business objectives.
- You understand the business landscape and retail dynamics (online/offline), preferably with a keen interest in the luxury beauty market.
- You have excellent communication and interpersonal skills to effectively collaborate with cross-functional teams and influence stakeholders.
- You have a proven ability to solve complex problems, interpret data, and make informed decisions.
- You can effectively communicate data insights through compelling narratives.
We are looking for our new Nordic Performance Manager to start on 1st of April 2025. The employment is permanent. Applications are reviewed on a rolling basis, so do not wait to apply. We welcome everyone to apply no matter your gender, ethnicity, physical abilities, religion, or sexual orientation.
What’s in it for you?
We offer you great level of responsibility from the very start, challenges and opportunities including an individual career plan, coaching leadership, an extensive catalogue of trainings and e-learnings, competitive personnel benefits, modern offices, and a dynamic and international working environment with engaged and skilled colleagues. Our Nordic organization counts close to 1000 employees based in the four Nordic capitals, Denmark being the Nordic headquarter and counting 500
We are looking for you to start as soon as possible. The employment is permanent. Applications are reviewed on a rolling basis, so do not wait to apply! We welcome everyone to apply no matter your gender, ethnicity, physical abilities, religion, or sexual orientation.
Who are we?
Leading the world in beauty and pioneering the world of beauty tech; we have more than 90K employees across 150 countries on five continents and have a unique international portfolio of 37 brands. The Group generated sales amounting to 41.18 billion euros in 2023, and e-commerce accounted for 28% of the Group’s sales. We push boundaries and move fast globally to stay ahead of the game. As the market leader, we continuously deliver innovation and digital solutions that can bring beauty to all people around the world. L’Oréal truly embraces entrepreneurship, and you’ll have the chance to conceptualize ideas and bring them to life in an agile manner, not least through continued digital innovation. Your job will be your innovation playground.
What we do at L’Oréal always has a big impact. At L’Oréal, we define success as making a positive, conscious impact. We’ve been recognized as the World's most ethical company in the world by Ethisphere®. For the seventh time in a row, L’Oréal has been recognized as a global leader in sustainable development by the international non-profit organization CDP® in three areas: combating climate change, sustainable management of water, and protecting forests, for the fourth year running. In 2023, L’Oréal was recognized by the Bloomberg Gender-Equality Index (GEI) for the 6th consecutive year, for having successfully created an inclusive and equal work environment. We believe diversity fosters creativity and accelerates innovation. To ensure that our products meet the needs of every form of beauty in every culture, our team members must be as diverse and inclusive as the world itself. For us, our job is more than just a job, it is about building a better future for others and our planet.
Freedom to Go Beyond. That’s the Beauty of L’Oréal.