[L'oreal Korea] E-Commerce Growth Manager - CORP Digital team
[JOB SUMMARY]
Develop growth strategy and projects for E-Commerce business with strong collaboration with key partners and Division/ Brand E-Com/ Digital teams of LOK
[CORE WORK ACTIVITIES]
Define growth strategy for key E-Commerce partners (Coupang, Naver, SSG, Lotte, etc.) based on a strong understanding of
- E-Com business dynamics for each channels (Pure player, e-retailer, vertical, Q-Commerce, etc.) incl. promotion, pricing, search, etc.
- Beauty category / consumer / trend especially for on-line
- Promotion / Pricing strategy of not only for LOK brands but also for Competitor brands
- Performance media planning and execution
- Store operation incl. OOS, Search, Display, Contents management, etc.
- Sales / Digital performance KPIs
Find key business opportunities for LOK brands not only to increase the sales but also to build strong brand equity via innovative activities based on a strong understanding of
- Brand equity and strategy of each brand
- Marketing calendar / NPD pipeline of each brand
- Innovation trend/pipeline within L’Oreal group
Facilitate corporate projects (Festivals, Campaigns, Category management, etc.) to link LOK brands and key E-Commerce partners based on strong communication skills/project management skills
[QUALIFICATION]
- Bachelor’s degree or above
- 10+ years of total service year
- 5+ years of E-Commerce Sales or E-Commerce Marketing
- Beauty / FMCG experience is plus
- Fluent in both Korean and English
- Strategic and analytic thinking
- Good and proactive communication skills
- Self-motivated with a strong passion for winning
*Please attach your KR/EN resume when you apply*