General Description: In charge of driving the online business and growth of the division.
  • Oversee the brand’s online sales and development of an excellent user experience and customer journey
  • Drive performance, traffic & conversion to maximize sales
  • Build joint business plans with key partners and manage day to day relationship
  • Develops & tailor activation plan & ensure execution
  • Optimize Gross to net and manage customer PnL
  • Manage promo budget and track performance & ROI
  • Ensure operational excellence through planning, forecasting, in Collab with supply chain team
  • Collaborate with cross functional teams on various tasks: Finance, operations, content, media & activations
  • Set business objective to media counterparts, monitor results and recommend amendments to maximize impact
  • Shares experience and best practices with Tribe members (CDO, and other E-Retail Brand Managers)
  • Define Ecommerce Dashboard with clear KPIs qualitative (Sell in, Sell out, market data & digital shelf)