Job Title: Director, Global Marketing- Kiehl’s DMI
Division: Luxe
Location: New York, NY
Reports To: AVP, Marketing
Who We Are:
For more than a century, L’Oréal has devoted its energy, innovation, and scientific excellence solely to one business: Beauty. Our goal is to offer each and every person around the world the best of beauty in terms of quality, efficacy, safety, sincerity and responsibility to satisfy all beauty needs and desires in their infinite diversity.
At L'Oréal Luxe our mission is to provide our consumers the best products and brand experience by making it unique. Our portfolio is composed of 21 brands including major brands, highly aspirational and multi-expert, such as Lancôme, Yves Saint Laurent, and Giorgio Armani.
What You Will Do
The Director, Global Marketing works to create new and re-support launches and corresponding content across online & offline consumer touchpoints. They define the 360-activation plan for their respective projects, collaborating with cross-functional teams to develop relevant and impactful assets and guidelines, and ensuring integrated engagement across all channels.
Key Job Responsibilities
- Define development strategy for the projects of responsibility under the Derm Solutions franchise to support overall brand strategy
- Define new product development “paniers,” create new concepts and supervise the entire development process
- Define re-support of existing products to drive growth and support category strategy
- Develop an integrated and 360 customer experience journey, from paid media to retail, guiding and supervising the development and country implementation of packages
- Collaborate with Creative/Agencies to create all launch materials and develop impactful Marketing books for countries to enrich animations
- Work closely with Zones & Drive Countries to understand their local needs and performance
- Manage gross margin, COGs, pricing and evaluation of global forecast for product portfolio
- Conduct extensive market research at the global level to decode consumer insights, identify trends and propose strategies and concepts
What We Are Looking For
- Bachelors degree is required; minimum 5 - 7 years’ experience in beauty marketing, including experience in international markets
- Skincare experience preferred
- Strong written, oral, and interpersonal communication and presentation skills
- Must be a hands-on professional with the ability to manage multiple priorities in a fast paced, entrepreneurial, changing environment
- High proficiency in Excel, MS Word and PowerPoint is also a must
- Ability to define brand development for the category and create concepts and strategies
- Experience working collaboratively with R&D on a new product or renovation
- Held a position on at least 2 categories/brands
- Successfully launched and managed a new product or renovation through its entire life cycle
- Managed challenging projects that may not have been successful
Additional Benefits Information As Follows:
Salary Range: $139,700 - $199,100
- Competitive Benefit Package (Medical, Dental, Vision, 401K, Pension Plan)
- Hybrid Work Policy (3 Days in Office, 2 Days Work from Home)
- Flexible Time Off (Paid Company Holidays, Paid Vacation, Vacation Buy Program, Volunteer Time, Summer Fridays & More!)
- Access to Company Perks (VIP Access to L’Oréal’s Internal Shop for Discounted Products, Monthly Mobile Allowance)
- Learning & Development Opportunities (Unlimited Access to E-learnings, Lunch & Learn Sessions, Mentorship Programs, & More!)
- Employee Resource Groups (Think Tanks and Innovation Squads)
Don’t meet every single requirement? At L'Oréal, we are dedicated to building a diverse, inclusive, and innovative workplace. If you’re excited about this role but your past experience doesn’t align perfectly with the qualifications listed in the job description, we encourage you to apply anyways! You may just be the right candidate for this or other roles!
We are an Equal Opportunity Employer and take pride in a diverse environment. We would love to find out more about you as a candidate and do not discriminate in recruitment, hiring, training, promotion, or other employment practices for reasons of race, color, religion, gender, sexual orientation, national origin, age, marital or veteran status, medical condition or disability, or any other legally protected status.
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