A / Main responsibilities, deliverables and contribution of this job to L’Oreal VN

 

·        Develop and implement the Trade Marketing strategy to contribute towards brand growth, commercial and cross-category business objectives.

·        Lead the translation and execution of the marketing strategy into impactful retailer programs, impressive in-store shopper activation (including GWP, PWP, minisize, activation)

·        Develop shopper, customer insights via field intelligence, market intelligence to define brand-specific activity programs with marketing and commercial departments. (Build JBP plan for brand for each customer)

·        Responsible for promotion & visibility strategy for NPD & total category from planning GTM, production to execution and evaluation.

  • B / Most important qualifications, background and experience:
  • 2-5-year experience in Trade marketing/ Sales. Trade background is a must
  • 1-2 years working in Personal Care Industry is a plus
  • Experienced with Online & Offline Channels development.
  • University graduate, major in Economics/ Marketing/ Business Administration.
  • C/ Practical information for this position:
  • Age preferred:  27 - 35 yrs old


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