Role Overview: The Retail Manager for YSL is responsible for driving retail sales, ensuring exceptional customer experience, and leading high-performing teams across assigned retail locations. This role plays a pivotal part in translating brand strategy into in-store execution, maximizing business growth, and upholding the luxury positioning of YSL within the L'Oréal Luxe division.

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Key Responsibilities:

- Retail Management & Sales Growth

• Oversee daily retail operations and ensure achievement of sales targets and KPIs.
• Analyze sales performance, identify growth opportunities, and implement effective action plans.
• Monitor and optimize productivity per store and per Beauty Advisor (BA).
• Ensure visual merchandising and brand standards are maintained at all times.
• Collaborate with marketing to execute in-store events and promotional campaigns.

- Team Leadership & People Development

• Recruit, onboard, and coach Beauty Advisors and store teams.
• Foster a positive and inclusive team culture, driving motivation and performance.
• Set clear objectives, provide regular feedback, and support career development.
• Coordinate and ensure completion of all brand and transversal training (product, category, soft skills).

- Customer Experience & Brand Ambassadorship

• Deliver exceptional customer service and ensure a luxury client experience.
• Drive Customer Experience Excellence (CXE) scores through training and coaching.
• Act as a brand ambassador, embodying the YSL values and ethos.

- Operational Excellence & Compliance

• Guarantee compliance with company policies, including health and safety.
• Lead the implementation of new retail systems and dashboards (e.g., MARS, Gold).
• Ensure consistency and efficiency in retail operations across all stores.

· Cross-Functional Collaboration

• Share best practices across business units and brands within L'Oréal Luxe.
• Work closely with Education Managers to deliver transversal training.
• Coordinate with Retail Managers of other business units to ensure seamless execution and avoid internal competition.

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Key KPIs:

• Sell-out growth for YSL and achievement of sales targets
• Customer Experience Excellence (CXE) score
• Productivity per door and per BA
• BA retention and development metrics
• Execution of training and development plans

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Qualifications & Experience:

• Bachelor’s degree in Business, Marketing, or related field
• 5+ years of experience in retail management, preferably in luxury beauty or fashion
• Strong leadership, coaching, and team development skills
• Proven track record of achieving sales targets and driving business growth
• Excellent communication, analytical, and organizational skills
• Passion for luxury beauty and customer service excellence

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Competencies:

• Business acumen and results-driven mindset
• Leadership and people management
• Customer-centric approach
• Agility and adaptability
• Collaboration and influencing skills