皮膚科診所&醫學美容診所
Implements Division’s Medical Visit strategies in assigned territory
- Segment and targeting medical doctors and develop proper medical visit plans
- Create and maintain customer profiles
- Implement medical visit plan to meet KPIs and maintain brand leadership in dermo-cosmetic medical recommendations.
- Plan and distribute specimen and samples for medical recommendation within allocated budget
- Identify, propose and track KOL and ROL investment plan to utilize cascading influences either locally or nationally
Manage medical point of sales:
- Locate a proper point of sales for medical prescriptions
- Manage in store SKUs for medical prescriptions
- Arrange proper in-store displays
Execute medical and marketing events:
- Develop medical relations and facilitate medical events to align company strategies, including:
• Medical congresses
• Young dermatologists symposiums
• Encourage foundation grant participation
- Support marketing team tasks to propose and connect medical doctors for events
• Builds an interactive and customized dialogue with the physician
• Treats objections, obtains prescriptions
• Creates and updates the physician’s file
• Knowledge of skin and hair physio-pathologies, medical treatments and the medical environment
• Knows our products and competition (formulas, active ingredients, conjunction use with drugs and patients benefits)
• Develops one’s local medical network
• Analyzes key performance indicators on one’s territory
• Interacts with the health store/medical grocery store to build synergies
• Develops hospital seminars and point of sales trainings
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