Corporate Communication - Social Media Manager | L'Oréal Careers

Plan, develop and manage social interactions across Corporate digital channels to increase Corporate brand exposure and strengthen Corporate brand image.

A/ Define and Enhance the Corporate Brand Social presence

In accordance with the Group’s image, select the best platforms for social media presence, i.e. Facebook, Instagram, Tiktok etc…
Create and manage Social Asset Optimization to ensure Corporate’s media performance
Keep up to date on social media trends and best practices educating internal and external stakeholders
Monitor, manage & control Corporate and Group Brands’ conversation across social platforms i.e.: social communities, KOLs platforms, partners’ platforms ect.
Manage the work with KOL/celebrities to ensure their matching with the Group’s values.

B/ Provide Innovative & Meaningful Content

Create, develop and manage content for Corporate’s online presence.
Manage monthly editorial calendar and work with Group brands team to develop appropriate content.
Ensure the corporate image on all social media channels and strengthen our key messages across social platforms.
Develop KV & video for e-campaigns

C/ Community Project

In charge of the community digital training online
Provide report & analyze the learners data to understand needs and adjust the program to ensure reaching the target volume.
Be on top of market as the best practice of digital training program

Technical & Professional competencies required

Mastery of communication techniques and tools
Strong written and oral communication
Strong Digital & Media
Fluent English language skill

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Corporate Communication - Social Media Manager